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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Animals and Society

    Skills you'll gain: Social Studies, Social Sciences, Sociology, Anthropology, Culture, Laboratory Research, Behavioral Health, Healthcare Ethics, Media and Communications, Research, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Health Care, Cultural Diversity, Mental and Behavioral Health, Food and Beverage, Rehabilitation, Biology, Nutrition and Diet, Sports Medicine

    4.7
    Rating, 4.7 out of 5 stars
    ·
    210 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Operations and Process Management

    Skills you'll gain: Process Improvement, Process Management, Business Process, Business Process Management, Process Analysis, Business Process Improvement, Performance Improvement, Quality Improvement, Continuous Improvement Process, Process Mapping, Quality Management, Workflow Management, Operational Excellence, Return On Investment, Change Management, Performance Measurement, Risk Management, Business Technologies, Project Management, Pareto Chart

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    192 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Computational Methods in Pricing and Model Calibration

    Skills you'll gain: Regression Analysis, Actuarial Science, Derivatives, Financial Market, Statistical Methods, Market Data, Financial Modeling, Securities (Finance), Risk Modeling, Financial Systems, Mathematical Modeling, Numerical Analysis, Applied Mathematics, Python Programming, Process Optimization, Probability Distribution, Algorithms, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    COVID Vaccine Ambassador Training: How to Talk to Parents

    Skills you'll gain: Patient Communication, Immunology, Patient Education And Counseling, Parent Communication, Pediatrics, Communication, Interpersonal Communications, Active Listening, Research, Persuasive Communication, Infectious Diseases, Public Health and Disease Prevention, Community Health, Clinical Trials, Public Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Confronting Gender Based Violence: Global Lessons for Healthcare Workers

    Skills you'll gain: Health Care, Clinical Assessment, Primary Care, Psychosocial Assessments, Maternal Health, Health Assessment, Public Health and Disease Prevention, Patient-centered Care, Behavioral Health, Obstetrics And Gynecology, Gynecology, Community Health, Health Technology, Cultural Diversity, Health Policy, Safety and Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    126 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    China Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Cómo Invertir en Cripto

    Skills you'll gain: Technical Analysis, Digital Assets, Investments, Blockchain, Portfolio Management, Market Trend, Financial Analysis, Market Data, Asset Management, FinTech, Operating Cost, Decision Making, Risking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Extracellular Vesicles in Health and Disease

    Skills you'll gain: Physiology, Immunology, Infectious Diseases, Cell Biology, Respiration, Pathology, Hematology, Neurology, Cardiology, Microbiology, Molecular Biology, Oncology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    106 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    FinTech Foundations and Overview

    Skills you'll gain: FinTech, Financial Services, Banking, Financial Regulation, Mobile Banking, Emerging Technologies, Technology Strategies, Payment Systems, Blockchain, Business Technologies, Consumer Lending, Entrepreneurship, Big Data, Market Trend, Innovation, Strategic Partnership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    585 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Business Strategy, Customer Retention, Growth Strategies, Competitive Analysis, Market Dynamics, Law, Regulation, and Compliance, E-Commerce, Market Analysis, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Animals and Society: University of Colorado Boulder
  • Operations and Process Management: Illinois Tech
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Computational Methods in Pricing and Model Calibration: Columbia University
  • COVID Vaccine Ambassador Training: How to Talk to Parents : Johns Hopkins University
  • Confronting Gender Based Violence: Global Lessons for Healthcare Workers: Johns Hopkins University
  • Product Strategy in the age of GenAI: Coursera
  • China Strategy: The Chinese University of Hong Kong
  • Cómo Invertir en Cripto: Universidad Austral
  • Extracellular Vesicles in Health and Disease: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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