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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Embedded Interface Design

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Usability Testing, Internet Of Things, Design Research, API Design, Amazon Web Services, Embedded Software, Cloud Computing Architecture, Human Computer Interaction, Embedded Systems, Application Programming Interface (API), Prototyping, Network Protocols, User Interface (UI) Design, Software Development

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    145 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    eHealth: More than just an electronic record

    Skills you'll gain: Health Technology, Health Informatics, Health Care, Health Systems, Electronic Medical Record, Care Coordination, Clinical Informatics, Telehealth, Health Information Management, Patient Education and Support, Interoperability, Patient-centered Care

    4.6
    Rating, 4.6 out of 5 stars
    ·
    336 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Ethics in Action

    Skills you'll gain: Responsible AI, Data Ethics, OpenAI, Artificial Intelligence, Large Language Modeling, Ethical Standards And Conduct, Analytical Skills, Analysis, Machine Learning, Game Theory, Generative AI, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    336 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Introduction to Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    The Diversity of Exoplanets

    Skills you'll gain: Scientific Methods, Scientific Visualization, Physical Science, Research, Quantitative Research, Physics, Mathematical Modeling, Simulations, Mechanics, Chemistry

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Engineering and Product Design Processes

    Skills you'll gain: Engineering Design Process, Engineering Drawings, Prototyping, Product Design, Product Development, Hardware Design, Research and Design, Design Specifications, Ideation, User Feedback

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Creating a Portfolio

    Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Market Dynamics, Text Mining, Technical Analysis, Risk Management, Financial Regulation, Compliance Management, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    320 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Data Visualization, Text Mining, Social Network Analysis, Statistical Analysis, Data Visualization Software, Case Studies, Application Programming Interface (API), Unstructured Data, Data Analysis, R Programming, Statistical Methods, Correlation Analysis, Regression Analysis, Data Collection, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    298 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Customizable Sales Presentation Graphics using Canva

    Skills you'll gain: Sales Presentation, Data Visualization, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IE Business School

    Marketing Management Essentials: Product and Branding

    Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Santa Cruz

    The History of Medicine: Philosophy, Science, and Psychology

    Skills you'll gain: Healthcare Ethics, Pharmacology, Mental Health Diseases and Disorders, General Medicine, Medical Science and Research, Culture, Medical Equipment and Technology, Behavioral Health, Ancient History, Medical Practices and Procedures, World History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Embedded Interface Design: University of Colorado Boulder
  • Search and Display Advertising: University of Colorado Boulder
  • eHealth: More than just an electronic record: The University of Sydney
  • Artificial Intelligence Ethics in Action: LearnQuest
  • Introduction to Strategic Brand Management: S.P. Jain Institute of Management and Research
  • The Diversity of Exoplanets: University of Geneva
  • Engineering and Product Design Processes: Arizona State University
  • Creating a Portfolio : Indian School of Business
  • Social Media Data Analytics: University of Washington
  • Build Customizable Sales Presentation Graphics using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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