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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Cambridge

    The Law of England and Wales: An Introduction

    Skills you'll gain: Legal Research, Court Systems, Case Law, Legal Strategy, Civil Law, Legal Proceedings, Law, Regulation, and Compliance, Appeals, Litigation and Civil Justice, Civil Procedures, Political Sciences, Social Justice

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    IPO Process: Analyze, Evaluate & Launch

    Skills you'll gain: Capital Markets, Investment Banking, Go To Market Strategy, Financial Market, Business Valuation, Underwriting, Market Dynamics, Price Negotiation, Due Diligence, Strategic Thinking, Corporate Finance, Compliance Management, Financial Regulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Total Data Quality

    Skills you'll gain: Data Quality, Quantitative Research, Data Validation, Data Integrity, Data Governance, Data Collection, Quality Assurance, Data Processing, Data Strategy, Data Analysis, Data Management, Model Evaluation, Data Preprocessing, Data Access, Statistical Analysis, Sampling (Statistics), Verification And Validation, Design Strategies, Threat Detection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Well Being & Self Care: for Physical and Mental Health

    Skills you'll gain: Stress Management, Mindfulness, Growth Mindedness, Behavioral Health, Personal Development, Health And Wellness Coaching, Self-Motivation, Self-Awareness, Mental Health, Resilience, Behavior Management, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción a la Gestión de Operaciones

    Skills you'll gain: Operations Management, Process Analysis, Business Operations, Operational Efficiency, Production Process, Operational Performance Management, Business Process Improvement, Service Improvement, Process Optimization, Quality Management, Performance Measurement, Quality Control, Business, Productivity Software, Inventory Management System, Resource Utilization

    4.3
    Rating, 4.3 out of 5 stars
    ·
    88 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Chinese University of Hong Kong

    Intellectual Change in Early China: Warring States and Han

    Skills you'll gain: Culture, Social Sciences, Liberal Arts, World History, Ancient History, Research, Political Sciences, Psychology, Economics, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    124 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Bridging Data and Practice for Personalized Nutrition

    Skills you'll gain: AI Personalization, Nutrition and Diet, Nutritional Assessment, Personalized Service, Clinical Nutrition, Medical Nutrition Therapy, Nutrition Education, Data Ethics, Data Collection, Patient Education And Counseling, Data Analysis, Clinical Research, Health Technology, Consumer Behaviour, Continuous Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Analyze Phase for the 6 σ Black Belt

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Statistical Hypothesis Testing, Statistical Analysis, Analysis, Statistical Inference, Process Analysis, Correlation Analysis, Data Analysis, Probability & Statistics, Risk Analysis, Regression Analysis, Sample Size Determination, Sampling (Statistics)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    Genetics and Society: A Course for Educators

    Skills you'll gain: Healthcare Ethics, Research, Education and Training, General Medicine, Teaching, Social Impact, Ethical Standards And Conduct, Biotechnology, Medical Privacy, Biology, Food and Beverage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Birla Institute of Technology & Science, Pilani

    Introduction to Bioinformatics

    Skills you'll gain: Bioinformatics, Biotechnology, Data Management, Biostatistics, Data Analysis, Data Mining, Applied Machine Learning, Unsupervised Learning, Correlation Analysis, Chemical and Biomedical Engineering, Dimensionality Reduction, Computational Thinking, Markov Model, Algorithms

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • The Law of England and Wales: An Introduction: University of Cambridge
  • IPO Process: Analyze, Evaluate & Launch: EDUCBA
  • Total Data Quality: University of Michigan
  • Well Being & Self Care: for Physical and Mental Health: Coursera
  • Introducción a la Gestión de Operaciones: University of Pennsylvania
  • Intellectual Change in Early China: Warring States and Han: The Chinese University of Hong Kong
  • Bridging Data and Practice for Personalized Nutrition: University of Illinois Urbana-Champaign
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • The Analyze Phase for the 6 σ Black Belt: Kennesaw State University

Skills you can learn in Marketing

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Analytics (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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