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Explore the Advertising Course Catalog
University of Virginia Darden School Foundation
Skills you'll gain: Customer Insights, Design Thinking, Consumer Behaviour, Customer Engagement, ChatGPT, Brand Strategy, Brand Awareness, Digital Marketing, Content Marketing, Branding, Marketing Analytics, Marketing, Brand Loyalty, Customer Relationship Management, Personalized Service, Marketing Effectiveness, Strategic Marketing, Business Marketing, Generative AI, Customer Service
Northwestern University
Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media Strategy, Facebook, Media Strategy, Advertising, Global Marketing, Marketing Strategy and Techniques, Key Performance Indicators (KPIs), Customer Engagement
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Target Audience, Digital Marketing, Persona Development, Web Analytics and SEO, Marketing, Customer Engagement, Customer Acquisition Management, Advertising, Marketing Strategies, Lead Generation
University of Pennsylvania
Skills you'll gain: Social Media Strategy, Consumer Behaviour, Influencing, Content Creation, Marketing Communications, Social Media Marketing, Social Media, Social Sciences, Advertising, Marketing Psychology, Storytelling, Marketing Strategy and Techniques, Communication, Sociology
Coursera Project Network
Skills you'll gain: Marketing Analytics, Social Media Marketing, Business Marketing, Digital Marketing, Marketing Channel, Social Media Management, Customer Engagement, Gmail, Marketing Strategy and Techniques, Target Audience, Content Creation, Customer Relationship Building
Coursera Project Network
Skills you'll gain: Search Engine Marketing, Campaign Management, Advertising Campaigns, Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Web Analytics, Goal Setting, Target Audience
Skills you'll gain: Advertising Campaigns, Search Engine Marketing, Campaign Management, Performance Analysis, Performance Measurement, Bidding, Web Analytics, Advertising, Marketing, Performance Metric, Digital Marketing, Process Improvement and Optimization, Key Performance Indicators (KPIs), Marketing Planning, Test Planning, Copywriting, Marketing Strategies, Target Audience, Content Strategy, Quality Improvement
Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Marketing, Analytics, Google Analytics, Data Analysis
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Data Visualization, Email Marketing, Data Presentation, Google Analytics, Digital Marketing, Analytics, Marketing Communications, Business Analytics, Content Marketing, Marketing Strategies, Marketing Analytics, Social Media Marketing, Marketing, Web Analytics, Strategic Marketing, Digital Communications, Integrated Marketing Communications, Media Strategy, Performance Analysis
University of Colorado Boulder
Skills you'll gain: Advertising, Advertising Campaigns, Digital Marketing, Data Ethics, Campaign Management, Media Buying, Marketing Effectiveness, Web Analytics, Marketing Analytics, Business Metrics, Media Planning, Marketing Strategies, Payment Systems, Augmented Reality, Data Analysis Software, A/B Testing, General Data Protection Regulation (GDPR), Information Privacy, Consumer Behaviour
IE Business School
Skills you'll gain: Brand Strategy, Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Brand Management, Content Marketing, Advertising Campaigns, Target Market, Content Creation, Advertising, Marketing Design, Creative Design, Marketing Communications, Social Media Content, Proposal Development, Value Propositions, Consumer Behaviour, Customer Insights
- Status: Free
Northwestern University
Skills you'll gain: Event Marketing, Press Releases, Marketing, Media Relations, Brand Loyalty, Social Media Marketing, Marketing Strategies, Brand Management, Event Planning, Public Relations, Promotions and Campaigns, Revenue Management, Strategic Partnership, Target Audience, Crisis Management
In summary, here are 10 of our most popular advertising courses
- Generative AI in Marketing:Â University of Virginia Darden School Foundation
- Content, Advertising & Social IMC:Â Northwestern University
- Attract and Engage Customers with Digital Marketing:Â Google
- Viral Marketing and How to Craft Contagious Content:Â University of Pennsylvania
- Small Business Marketing Using YouTube:Â Coursera Project Network
- Create a Google Ads Search Campaign:Â Coursera Project Network
- Search Advertising with Google:Â Aptly
- Meta Marketing Science Certification Prep:Â Meta
- Digital Marketing:Â University of Illinois Urbana-Champaign
- Introduction to Digital Advertising:Â University of Colorado Boulder