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    • Digital Marketing

    Digital Marketing Courses Online

    Master digital marketing for online brand promotion. Learn about SEO, social media marketing, email marketing, and content marketing.

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    Get in-depth knowledge of a subject by completing a series of courses and projects.
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    Explore the Digital Marketing Course Catalog

    • C

      Coursera Project Network

      Design Brainstorming diagrams for businesses with Creately

      Skills you'll gain: Brainstorming, Process Flow Diagrams, User Accounts, Business Process Modeling, Creative Thinking

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Corporate Finance Institute

      Advanced Tableau

      Skills you'll gain: Star Schema, Data Modeling, Tableau Software, Interactive Data Visualization, Business Intelligence, Extract, Transform, Load, Dashboard, Performance Tuning, Technical Analysis, Database Design, Data Visualization Software, Data Manipulation, Investment Banking, Exploratory Data Analysis, Tree Maps, Financial Trading, Data Integration, Market Analysis, Key Performance Indicators (KPIs), Trend Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      13 reviews

      Advanced · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      How to get more followers by creating a tweet

      Skills you'll gain: Social Media Content, Content Creation, Social Media, Social Media Strategy, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • F

      Fundação Instituto de Administração

      Finanças Orientada a Dados

      Skills you'll gain: Big Data, FinTech, Market Data, Analytics, Financial Market, Business Intelligence, Financial Services, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Market Dynamics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    • B

      BCG

      Цифровая трансформация

      Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Process Design, Emerging Technologies, Innovation, Business Strategy, Market Dynamics, Growth Strategies, Competitive Analysis, Business Economics, Technology Solutions

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Créer une présentation de marché cible avec Canva

      Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Market Data, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • X

      Xi'an Jiaotong University

      基于.Net的Web开发技术

      Skills you'll gain: ASP.NET, .NET Framework, Web Development, Database Application, Object Oriented Programming (OOP), Web Applications, Javascript, Web Design and Development, HTML and CSS, Data Access

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Crea un Mood Board con Canva

      Skills you'll gain: Canva (Software), Color Theory, Graphic Design, Graphic and Visual Design, Storytelling, Creative Design, Design Elements And Principles, User Accounts

      Intermediate · Guided Project · Less Than 2 Hours

    • I

      Intel

      Leader of Learning Experiences

      Skills you'll gain: Innovation, Lesson Planning, Teaching, Parent Communication, Education and Training, Instructional Strategies, Teamwork, Collaboration, Blended Learning, Student-Centred Learning, Student Engagement, Community Development, Instructional Design, Virtual Environment, Creative Problem-Solving, Stress Management, Train The Trainer, Technology Strategies, Digital Transformation, Motivational Skills

      Beginner · Specialization · 1 - 3 Months

    • U

      University of Colorado Boulder

      Creating a Technology Startup Company

      Skills you'll gain: Business Planning, Performance Measurement, Competitive Analysis, Business Modeling, Market Research, Leadership and Management, Entrepreneurship, Target Market, Product Development, Systems Thinking, Technology Strategies, Business Strategy, Market Analysis, Business Operations, Strategic Thinking, Leadership, Product Lifecycle Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Creating a Quiz Game using Vanilla JavaScript

      Skills you'll gain: Javascript, Scripting, Scripting Languages, Data Storage, Web Development, Front-End Web Development, Program Development, Data Structures, Event-Driven Programming

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • I

      IE Business School

      Market Research Essentials for Marketing Management

      Skills you'll gain: Market Research, Business Research, Market Data, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Business Analytics, Data Modeling, New Business Development, Data Collection

      Beginner · Course · 1 - 4 Weeks

    Digital Marketing learners also search

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    In summary, here are 10 of our most popular digital marketing courses

    • Design Brainstorming diagrams for businesses with Creately: Coursera Project Network
    • Advanced Tableau: Corporate Finance Institute
    • How to get more followers by creating a tweet: Coursera Project Network
    • Finanças Orientada a Dados: Fundação Instituto de Administração
    • Цифровая трансформация: BCG
    • Créer une présentation de marché cible avec Canva: Coursera Project Network
    • 基于.Net的Web开发技术: Xi'an Jiaotong University
    • Crea un Mood Board con Canva: Coursera Project Network
    • Leader of Learning Experiences: Intel
    • Creating a Technology Startup Company: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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