• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Gross Profit, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    53 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Educación Basada en Evidencias

    Skills you'll gain: Research, Education and Training, Investigation, Pedagogy, Teaching, Intelligence Collection and Analysis, Research Methodologies, Research Design, Information Management

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Melbourne

    Moving to the Cloud

    Skills you'll gain: Cloud Computing, Cloud Services, Cloud Computing Architecture, Change Management, Organizational Change, Service Level Agreement, Stakeholder Engagement, Business Transformation, Workforce Planning, Contract Management, Governance, Key Performance Indicators (KPIs)

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    254 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Grabación y postproducción musical dentro y fuera del estudio

    Skills you'll gain: Musical Composition, Post-Production, Music, Media Production, Editing

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    80 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Seeking Investment Alpha

    Skills you'll gain: Risk Analysis, Financial Analysis, Portfolio Risk, Return On Investment, Financial Services, Investment Management, Risk Management, Portfolio Management, Equities

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    104 reviews

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    AnalĆ­tica financiera​

    Skills you'll gain: Financial Forecasting, Financial Analysis, Financial Modeling, Analytics, Predictive Analytics, Time Series Analysis and Forecasting, Statistical Analysis, Risk Analysis, Predictive Modeling, Risk Management, R Programming, Data Transformation, Machine Learning Methods, Descriptive Analytics, Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    100 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI as a Learning Design Partner

    Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, Course Development, ChatGPT, Instructional Design, Education Software and Technology, Brainstorming, Design Strategies, Artificial Intelligence, Content Creation, Data Ethics, Creative Design, Emerging Technologies, Persona Development, Professional Development, digital literacy

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    74 reviews

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Sustainable and Circular Product Development

    Skills you'll gain: Sustainable Design, Packaging and Labeling, Human Centered Design, Sustainable Engineering, Sustainable Business, Environmental Regulations, Sustainability Standards, Design Thinking, Product Development, Business Leadership, Waste Minimization, Product Design, Corporate Sustainability, Product Lifecycle Management, Regulatory Requirements, Design Strategies, Logistics, Environment and Resource Management, Design Research, Process Improvement

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    22 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    How Can We Measure and Study Human Error?

    Skills you'll gain: Usability, Usability Testing, User Experience Design, Human Computer Interaction, Human Centered Design, User Interface (UI), User Research, Data Collection, Research Design, Research Methodologies, Qualitative Research, Experimentation, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    10 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Making Money as a Freelancer

    Skills you'll gain: Budget Management, Financial Analysis, Financial Forecasting, Small Business Accounting, Accounting, Price Negotiation, Revenue Forecasting, Business Planning, Budgeting, Financial Planning, Financial Management, Forecasting, Profit and Loss (P&L) Management, Business Metrics, Expense Management, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    184 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Relativism

    Skills you'll gain: Cultural Diversity, Anthropology, Social Studies, Ethical Standards And Conduct, Research, Sociology, Environmental Issue, Science and Research

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    44 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free
    Free
    X

    Xi'an Jiaotong University

    Lecture Series for Preventing and Controlling COVID-19

    Skills you'll gain: Infectious Diseases, Infection Control, Epidemiology, Public Health and Disease Prevention, Preventative Care, Public Health, Hand Hygiene, Personal protective equipment, Diagnostic Tests, Intensive Care Medicine, Patient Treatment, Diagnostic Radiology

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    360 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…205206207…347

In summary, here are 10 of our most popular market research courses

  • MBE Mastering Business Essentials:Ā Emory University
  • Educación Basada en Evidencias:Ā Universidad Nacional Autónoma de MĆ©xico
  • Moving to the Cloud:Ā The University of Melbourne
  • Grabación y postproducción musical dentro y fuera del estudio:Ā Universidad Nacional Autónoma de MĆ©xico
  • Seeking Investment Alpha:Ā Coursera
  • AnalĆ­tica financiera​:Ā Universidad de los Andes
  • Generative AI as a Learning Design Partner:Ā University of Michigan
  • Sustainable and Circular Product Development:Ā University of Colorado Boulder
  • How Can We Measure and Study Human Error?:Ā Arizona State University
  • Making Money as a Freelancer:Ā California Institute of the Arts

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok