• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Starweaver

    AI Innovation & Entrepreneurship

    Skills you'll gain: Business Process Modeling, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Process Design, Business Process Automation, Google Gemini, Process Analysis, Business Transformation, AI Enablement, ChatGPT, Market Opportunities, Product Management, Business Strategy, Innovation, Product Development, AI Personalization, Product Requirements, Product Knowledge

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • K

    Korea Advanced Institute of Science and Technology(KAIST)

    Introduction to Advanced Vibrations

    Skills you'll gain: Vibrations, Engineering Analysis, Mechanics, Structural Analysis, Mechanical Engineering, Engineering, Differential Equations, Mathematical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Doing Economics: Measuring Climate Change

    Skills you'll gain: Microsoft Excel, Environmental Policy, Data Analysis, Data Visualization, Descriptive Statistics, Climate Change Programs, Correlation Analysis, Policy Analysis, Scatter Plots, Statistics, Environmental Science, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    How to Build an Effective Service Company

    Skills you'll gain: Lean Methodologies, Workforce Management, Service Improvement, Operations Management, Operational Performance Management, Business Process Management, Process Optimization, Service Management, Operational Efficiency, Process Analysis, Sustainable Business, Capacity Management, Customer experience improvement, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Thought Experiments: An introduction to philosophy

    Skills you'll gain: Social Justice, Liberal Arts, Systems Thinking, Creativity, Social Studies, Case Studies, Ethical Standards And Conduct, Research, Discussion Facilitation, Psychology, Qualitative Research

    3.7
    Rating, 3.7 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Our Place in the Cosmos

    Skills you'll gain: Physical Science, Geographic Information Systems, Physics, Environmental Science, Spatial Analysis, Environment, General Science and Research, Remote Access Systems, Life Sciences, Laboratory Research, Biology, Research, Timelines, Systems Of Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Design Online Course Printables using Canva

    Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Business, Design, Graphic and Visual Design, Graphic Design, Color Matching, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    236 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology

    Skills you'll gain: Ancient History, Timelines, Social Impact, Social Justice, Anthropology, Scientific Methods, World History, Social Sciences, Sustainable Development, Peer Review, Environment, Case Studies, General Science and Research, Community Development, Climate Change Programs, Spatial Analysis, Research, Cultural Sensitivity, Science and Research, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Case Western Reserve University

    Leading Positive Change through Appreciative Inquiry

    Skills you'll gain: Leadership Development, Initiative and Leadership, Leadership, Organizational Change, Organizational Development, Organizational Leadership, Empowerment, Culture Transformation, Strategic Leadership, Case Studies, Business Transformation, Change Management, Stakeholder Engagement, Employee Engagement, Storytelling, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    307 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Marketing Design, Customer Engagement, Content Marketing, Target Audience, Digital Marketing, Marketing Strategies, Trend Analysis, Social Media Strategy, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    人群与网络

    Skills you'll gain: Game Theory, Social Network Analysis, Graph Theory, Network Analysis, Social Sciences, Web Analytics and SEO, Computational Thinking, Information Technology, Behavioral Economics, Economics, Market Dynamics, Sociology, Probability, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Search Engine Marketing

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Marketing, Performance marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Keyword Research, Target Audience, Bidding

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…213214215…347

In summary, here are 10 of our most popular market research courses

  • AI Innovation & Entrepreneurship: Starweaver
  • Introduction to Advanced Vibrations: Korea Advanced Institute of Science and Technology(KAIST)
  • Doing Economics: Measuring Climate Change: University of London
  • How to Build an Effective Service Company: IESE Business School
  • Thought Experiments: An introduction to philosophy: Erasmus University Rotterdam
  • Our Place in the Cosmos: University of Colorado Boulder
  • Design Online Course Printables using Canva: Coursera
  • Introduction to Archaeology: Rice University
  • Leading Positive Change through Appreciative Inquiry: Case Western Reserve University
  • Building Your Audience for Music Professionals: GRAMMY GO

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok