• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Finanças Orientada a Dados

      Skills you'll gain: FinTech, Analytics, Big Data, Data Analysis, Business Technologies, Digital Transformation, Competitive Analysis, Data-Driven Decision-Making, Business Strategy, Financial Market, Financial Services, Banking, Data Science, Data Sharing, Market Dynamics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Corporate Entrepreneurship

      Skills you'll gain: Corporate Strategy, Innovation, Entrepreneurship, Business Strategy, Organizational Strategy, Team Management, Growth Strategies, New Business Development, Strategic Leadership, Culture Transformation, Program Evaluation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Marketing e o Consumidor no Ambiente Digital

      Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Communication Planning, Digital Marketing, Consumer Behaviour, Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Integrated Marketing Communications, Marketing Effectiveness, Digital Advertising, Marketing, Marketing Management, Digital Media Strategy, Digital Transformation, Content Strategy, Customer Insights, Marketing Analytics, Brand Strategy, Strategic Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      N

      Northeastern University

      Strategic Healthcare Workforce Management

      Skills you'll gain: Workforce Planning, Human Resources Management and Planning, Capacity Planning, Health Care Administration, Community Health, Employee Surveys, Needs Assessment, Interviewing Skills, Analysis, Demand Planning, Market Share, Forecasting

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Tecnológica Centroamericana

      Metodologías activas para el aprendizaje

      Skills you'll gain: Business Strategy, Education Software and Technology, Instructional Strategies, Teaching, Pedagogy, Education and Training, Design Thinking, Blended Learning, Entrepreneurship, Course Development, Instructional and Curriculum Design, Instructing, Student-Centred Learning, Multimedia, Interactive Learning, Program Evaluation, Business Modeling, Active Listening, Student Engagement, Learning Management Systems

      4.5
      Rating, 4.5 out of 5 stars
      ·
      22 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Business Partner e o Papel dos Agentes na Gestão de RH

      Skills you'll gain: Team Management, Human Resource Strategy, Strategic Leadership, Human Resources Management and Planning, Business Transformation, Human Resources, Business Relationship Management, Organizational Change, Leadership, Workforce Planning, Organizational Structure

      4.5
      Rating, 4.5 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Creating a Differential Competitive Advantage -Jagdish Sheth

      Skills you'll gain: Branding, Global Marketing, Brand Strategy, Brand Marketing, Digital Advertising, Brand Awareness, Brand Management, Brand Loyalty, Strategic Marketing, Revenue Management, Marketing, Product Marketing, Target Market, Market Research, Marketing Strategy and Techniques, MarTech, Advertising, Value Propositions, Business Strategy, Business

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Design and innovation of business model

      Skills you'll gain: Business Modeling, Innovation, Business Architecture, Strategic Leadership, Business Strategies, Business Process, Entrepreneurship, Process Design, Strategic Thinking, Value Propositions, Competitive Analysis

      3.9
      Rating, 3.9 out of 5 stars
      ·
      8 reviews

      Advanced · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Créer un logo professionnel avec Canva

      Skills you'll gain: Logo Design, Canva (Software), Branding, Marketing Design, Graphic Design, Design, Facebook, Creative Design, User Accounts, Digital Marketing

      3.9
      Rating, 3.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      Y

      Yunus Social Business Fund Bengaluru

      Financial Markets and Instruments

      Skills you'll gain: Financial Market, Finance, Decision Making, Business Valuation, Securities (Finance), Capital Markets, Equities, Corporate Finance, Investments, Financial Analysis, Financial Planning, Social Sciences, Cash Flows, Risk Analysis

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Y

      Yunus Social Business Fund Bengaluru

      Creating a Social Business

      Skills you'll gain: Stakeholder Management, Social Sciences, Corporate Sustainability, Community Development, Entrepreneurship, Peer Review, Complex Problem Solving, Needs Assessment, Root Cause Analysis, Business Strategy, Business Modeling, Innovation, Economics

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      EIT Digital

      Becoming a Cybersecurity Consultant

      Skills you'll gain: Cybersecurity, Cyber Attacks, Threat Management, Cyber Risk, Cyber Security Strategy, Risk Management, Threat Detection, Business Risk Management, Cyber Security Assessment, Information Privacy, Network Security, Data Security, Technology Strategies, Vulnerability Assessments

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…223224225…309

    In summary, here are 10 of our most popular marketing strategy courses

    • Finanças Orientada a Dados: Fundação Instituto de Administração
    • Corporate Entrepreneurship: Tecnológico de Monterrey
    • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
    • Strategic Healthcare Workforce Management: Northeastern University
    • Metodologías activas para el aprendizaje: Universidad Tecnológica Centroamericana
    • Business Partner e o Papel dos Agentes na Gestão de RH: Fundação Instituto de Administração
    • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
    • Design and innovation of business model: Tecnológico de Monterrey
    • Créer un logo professionnel avec Canva: Coursera Project Network
    • Financial Markets and Instruments: Yunus Social Business Fund Bengaluru

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok