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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Data Management and Communication

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Business Analytics, Data Visualization Software, Analytics, Financial Statement Analysis, Financial Statements, Financial Accounting, Cash Flows, Accounting, Information Management, Accrual Accounting, Data Access, Revenue Recognition, Fixed Asset, Data Analysis, Digital Assets, Data Quality, Asset Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Data Storytelling, Descriptive Statistics, Business Analytics, Data Analysis, Data Quality, Probability & Statistics, Statistical Methods, Statistics, Analytics, Data Visualization, Statistical Inference, Business Intelligence, Statistical Analysis, Data-Driven Decision-Making, Big Data, Data Integrity, Data Cleansing, Histogram, Box Plots, Project Management Life Cycle

      4.5
      Rating, 4.5 out of 5 stars
      ·
      184 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      B

      Board Infinity

      Generative AI in HR - Impact and Application of Gen AI

      Skills you'll gain: Employee Engagement, Data Ethics, HR Tech, Generative AI, Human Resources, Human Resource Strategy, Recruitment, Talent Acquisition, Employee Training, Workforce Planning, Information Privacy, Ethical Standards And Conduct, Data-Driven Decision-Making

      4.3
      Rating, 4.3 out of 5 stars
      ·
      232 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Promotional Video using Canva

      Skills you'll gain: Animations, Canva (Software), Video Production, Video Editing, Storyboarding, Content Creation, Marketing, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1.1K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Preparing Data for Analysis with Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis, Power BI, Timelines, Data Literacy, Data Cleansing, Data Manipulation, Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Digital Transformation Using AI/ML with Google Cloud

      Skills you'll gain: Innovation, Feasibility Studies, Cloud Solutions, Serverless Computing, Digital Transformation, Cloud Infrastructure, Data Ethics, Cloud Computing, Google Cloud Platform, Public Cloud, Applied Machine Learning, Hybrid Cloud Computing, Application Programming Interface (API), Big Data, Business Transformation, Containerization, Software As A Service, Data Strategy, Machine Learning, Platform As A Service (PaaS)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Data Analytics Methods for Marketing

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Customer Analysis, Target Audience, Marketing Channel, Return On Investment, Advertising, Customer Relationship Management, A/B Testing, Sales Process, Business Metrics, Data Analysis, Regression Analysis, Forecasting, Statistical Methods

      4.7
      Rating, 4.7 out of 5 stars
      ·
      275 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Meaningful Marketing Insights

      Skills you'll gain: Descriptive Statistics, Marketing Analytics, Data Analysis, Pivot Tables And Charts, Customer Insights, Market Analysis, Regression Analysis, Data-Driven Decision-Making, Statistical Analysis, Marketing, Microsoft Excel, Data Manipulation, Forecasting

      4.3
      Rating, 4.3 out of 5 stars
      ·
      286 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Machine Learning

      Skills you'll gain: Machine Learning, Applied Machine Learning, Jupyter, Classification And Regression Tree (CART), Regression Analysis, Supervised Learning, Image Analysis, Deep Learning, Unsupervised Learning, Predictive Modeling, Computer Vision, Statistical Machine Learning, Feature Engineering, Data Mining, Text Mining, Natural Language Processing, AI Personalization, Python Programming, Machine Learning Algorithms, Application Deployment

      4.6
      Rating, 4.6 out of 5 stars
      ·
      16K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Statistics Foundations

      Skills you'll gain: Descriptive Statistics, Bayesian Statistics, Statistical Hypothesis Testing, Marketing Analytics, Statistical Inference, Statistics, Statistical Modeling, Sampling (Statistics), Probability & Statistics, Business Analytics, Statistical Analysis, Statistical Methods, Tableau Software, Quantitative Research, Data Analysis, Exploratory Data Analysis, Regression Analysis, Time Series Analysis and Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      352 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI For Business

      Skills you'll gain: AI Personalization, Machine Learning Methods, HR Tech, Data Ethics, Large Language Modeling, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Algorithms, Big Data, Data Governance, Applied Machine Learning, Machine Learning, Human Resources, Analytics, Risk Modeling, Artificial Intelligence, Credit Risk, Governance, Customer Engagement, Business Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica de Chile

      Marketing Digital en Acción

      Skills you'll gain: Digital Marketing, Digital Media Strategy, Campaign Management, Marketing Strategies, Social Media Marketing, Content Marketing, Marketing, Target Audience, Content Creation, Digital Advertising, Goal Setting, Content Strategy, Marketing Channel

      4.8
      Rating, 4.8 out of 5 stars
      ·
      107 reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing analytics courses

    • Business Data Management and Communication: University of Illinois Urbana-Champaign
    • Business Analytics: Campus BBVA
    • Generative AI in HR - Impact and Application of Gen AI: Board Infinity
    • Create a Promotional Video using Canva: Coursera Project Network
    • Preparing Data for Analysis with Microsoft Excel: Microsoft
    • Digital Transformation Using AI/ML with Google Cloud: Google Cloud
    • Data Analytics Methods for Marketing: Meta
    • Meaningful Marketing Insights: Emory University
    • Machine Learning: University of Washington
    • Statistics Foundations: Meta

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
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    Modeling (9)
    Social Media Marketing (9)
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