• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Understanding Large Language Models in Business

      Skills you'll gain: Large Language Modeling, Business Modeling, Trend Analysis, Business Strategy, Business Process, OpenAI, Prompt Engineering, Business Analysis, ChatGPT, System Design and Implementation, Generative AI, Natural Language Processing, Artificial Intelligence

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Unlocking Business Insights through Storytelling with Data

      Skills you'll gain: Data Storytelling, Data Visualization, Data Presentation, Storytelling, Data Visualization Software, Infographics, Data-Driven Decision-Making, Tableau Software, Data Analysis, Data Validation, Microsoft Excel, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create an Advertising Concept Testing Study in Qualtrics

      Skills you'll gain: Advertising Campaigns, Advertising, Online Advertising, Marketing, User Research, Branding, Market Research

      4.2
      Rating, 4.2 out of 5 stars
      ·
      6 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      W

      Whizlabs

      Data Governance with Databricks

      Skills you'll gain: Data Quality, Data Governance, Metadata Management, Databricks, Information Management, Data Cleansing, Data Access, Data Security, Data Migration, Data Lakes, Role-Based Access Control (RBAC), Data Strategy, Data Transformation, Data Pipelines, Extract, Transform, Load, Amazon Redshift, Amazon Web Services

      3.7
      Rating, 3.7 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado e a Gestão Estratégica de Marketing

      Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Analytics, Customer Insights, Marketing Management, Market Intelligence, Target Market, Marketing Communications, Customer Analysis, Consumer Behaviour, Data-Driven Decision-Making, Digital Marketing, A/B Testing

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      J

      Johns Hopkins University

      Helping Families Avoid Negative Court Involvement Teach-Out

      Skills you'll gain: Legal Strategy, Family Law, Legal Risk, Court Systems, Mediation, Conflict Management, Civil Procedures, Parent Communication, Communication

      4.3
      Rating, 4.3 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

      Skills you'll gain: Canva (Software), Animations, Motion Graphics, Graphic and Visual Design Software, Graphic Design, Content Creation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      A Organização Centrada na Jornada do Cliente

      Skills you'll gain: Customer Success Management, Agile Methodology, Customer Relationship Management, Interpersonal Communications, Customer Support, Solution Delivery, Relationship Building, Product Lifecycle Management, Performance Metric, Analysis, Business Metrics, Product Development

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Align Design Teams with SCAMPER Brainstorming in Miro

      Skills you'll gain: User Experience Design, Brainstorming, Innovation, UI/UX Strategy, User Experience, Design and Product, Design Thinking, User Interface (UI) Design, Ideation, Service Design, Team Oriented, Creativity, Collaborative Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Resolving and Transforming Conflict

      Skills you'll gain: Conflict Management, Negotiation, Expectation Management, Collaboration, Brainstorming, Follow Through, Problem Solving, Honesty, Emotional Intelligence, Creative Problem-Solving, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      FAIR Institute

      Foundations of Cyber Risk Management and FAIR™

      Skills you'll gain: Cyber Risk, Risk Management, Risk Analysis, Cyber Security Strategy, Risk Modeling, Enterprise Risk Management (ERM), Cybersecurity, Strategic Leadership, Technical Communication, Business Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yunus Social Business Fund Bengaluru

      Risk, Return and Valuation

      Skills you'll gain: Business Valuation, Return On Investment, Financial Analysis, Finance, Corporate Finance, Environmental Social And Corporate Governance (ESG), Cost Benefit Analysis, Capital Budgeting, Financial Modeling, Portfolio Management, Risk Analysis, Risk Management, Investments, Cash Flows, Decision Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…230231232…309

    In summary, here are 10 of our most popular marketing strategy courses

    • Understanding Large Language Models in Business: Coursera Instructor Network
    • Unlocking Business Insights through Storytelling with Data: Coursera Instructor Network
    • Create an Advertising Concept Testing Study in Qualtrics: Coursera Project Network
    • Data Governance with Databricks: Whizlabs
    • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração
    • Helping Families Avoid Negative Court Involvement Teach-Out: Johns Hopkins University
    • كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا: Coursera Project Network
    • A Organização Centrada na Jornada do Cliente: Fundação Instituto de Administração
    • Align Design Teams with SCAMPER Brainstorming in Miro: Coursera Project Network
    • Resolving and Transforming Conflict : Arizona State University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok