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    Results for "brand management"

    • University of California, Irvine

      Performance Assessment in the Virtual Classroom

      Skills you'll gain: Education Software and Technology, Data Management, Learning Management Systems, Performance Testing, Virtual Environment, Technology Solutions, Test Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      498 reviews

      Mixed · Course · 1 - 3 Months

    • Meta

      Advanced Programming in Swift

      Skills you'll gain: Swift Programming, Apple iOS, Unit Testing, Apple Xcode, Development Testing, Software Testing, Object Oriented Programming (OOP), Data Structures, Software Design Patterns, Software Design, Data Management, Debugging, Functional Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      86 reviews

      Intermediate · Course · 1 - 4 Weeks

    • University of Michigan

      Generative AI: Governance, Policy, and Emerging Regulation

      Skills you'll gain: Governance, Data Management, Compliance Management, Generative AI, Regulatory Compliance, Artificial Intelligence, Stakeholder Management, Technology Strategies, Cost Benefit Analysis, Organizational Strategy, Risk Management, Business Ethics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      33 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New

      Simplilearn

      Multichannel Marketing - Email, Content and Mobile Marketing

      Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, Customer Retention, HubSpot CRM, Marketing Strategies, Web Content, Content Creation, Marketing Automation, Newsletters, Marketing, Digital Marketing, Growth Strategies, A/B Testing, Customer Relationship Management, Customer Acquisition Management, UI/UX Strategy, Digital Advertising, Online Advertising

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Beginner · Specialization · 1 - 3 Months

    • University of Michigan

      AI for Creative Work

      Skills you'll gain: Data Ethics, Generative AI, Legal Risk, Artificial Intelligence, Art History, Creativity, Risk Analysis, Image Analysis, OpenAI, Business Risk Management, Prompt Engineering, Business Ethics, Ethical Standards And Conduct, Innovation, Environmental Issue, Design Software, ChatGPT, Corporate Sustainability, Regulation and Legal Compliance, Music History

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free

      École normale supérieure

      Les transitions énergétique & écologique dans les pays du Sud

      Skills you'll gain: Economic Development, Socioeconomics, Environmental Science, Energy and Utilities, Environment, Corporate Sustainability, International Finance, Environmental Policy, Environmental Resource Management, Risk Management, Economics, Policy, and Social Studies, Economics, Environmental Regulations, Banking, Governance, Accounting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      371 reviews

      Intermediate · Course · 1 - 3 Months

    • Codio

      Intro to Operating Systems 2: Memory Management

      Skills you'll gain: Operating Systems, C (Programming Language), Performance Tuning, System Programming, Virtualization and Virtual Machines, Linux

      4.7
      Rating, 4.7 out of 5 stars
      ·
      55 reviews

      Advanced · Course · 1 - 3 Months

    • Google Cloud

      Developing Applications with Google Cloud

      Skills you'll gain: Cloud Applications, Application Deployment, Application Development, Microservices, Google Cloud Platform, Authentications, Generative AI, Serverless Computing, Cloud Development, Cloud API, Data Storage, Platform As A Service (PaaS), Authorization (Computing), CI/CD, Software Architecture, Event-Driven Programming, Cloud Computing, Application Performance Management, Cloud Storage, Service Oriented Architecture

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Intermediate · Specialization · 3 - 6 Months

    • University of Pennsylvania

      Negotiations

      Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Communication, Interpersonal Communications, Emotional Intelligence, Rapport Building, Influencing, Business Ethics, Professionalism, Overcoming Objections, Stress Management, Active Listening

      4.6
      Rating, 4.6 out of 5 stars
      ·
      52 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free

      Universidad de los Andes

      Formadores de Ciudadanía

      Skills you'll gain: Teaching, Diversity Awareness, Community Development, Pedagogy, Conflict Management, Train The Trainer, Instructing, Instructional Strategies, Cultural Diversity, Classroom Management, Working With Children, Empathy, Collaboration, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      487 reviews

      Beginner · Course · 1 - 3 Months

    • Meta

      Database Engineer Capstone

      Skills you'll gain: Stored Procedure, Database Design, Git (Version Control System), Database Development, MySQL, Databases, Database Application, Data Visualization Software, Version Control, SQL, Tableau Software, Data Modeling, Transaction Processing, Python Programming

      3.9
      Rating, 3.9 out of 5 stars
      ·
      63 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New

      IBM

      GenAI for Execs & Business Leaders: Formulate Your Use Case

      Skills you'll gain: Prompt Engineering, Risk Mitigation, Risk Analysis, Feasibility Studies, Brainstorming, Generative AI Agents, Business Priorities, Goal Setting, Business Solutions, Ideation, Innovation, Strategic Decision-Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      43 reviews

      Intermediate · Course · 1 - 4 Weeks

    Searches related to brand management

    brand management: aligning business, brand and behaviour
    brand management: strategies for a strong brand
    luxury brand management
    strategic brand management
    hospitality luxury brand management
    brand and product management
    introduction to strategic brand management
    1…232233234…690

    In summary, here are 10 of our most popular brand management courses

    • Performance Assessment in the Virtual Classroom: University of California, Irvine
    • Advanced Programming in Swift: Meta
    • Generative AI: Governance, Policy, and Emerging Regulation: University of Michigan
    • Multichannel Marketing - Email, Content and Mobile Marketing: Simplilearn
    • AI for Creative Work: University of Michigan
    • Les transitions énergétique & écologique dans les pays du Sud: École normale supérieure
    • Intro to Operating Systems 2: Memory Management: Codio
    • Developing Applications with Google Cloud: Google Cloud
    • Negotiations: University of Pennsylvania
    • Formadores de Ciudadanía: Universidad de los Andes

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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