• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free
      Free
      D

      Dartmouth College

      Generative AI for the Resilient Pricer

      Skills you'll gain: Generative AI, Regulatory Compliance, Change Management, Market Dynamics, Business Transformation, Strategic Thinking, Market Research, Revenue Management, Artificial Intelligence, Price Negotiation, Predictive Analytics, Data-Driven Decision-Making, Market Analysis, Data Governance, Business Ethics, Data Quality

      4.1
      Rating, 4.1 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Validating Your Startup Idea with MVP Experiment Canvas

      Skills you'll gain: Target Market, Customer Analysis, Market Opportunities, Entrepreneurship, Value Propositions, Performance Measurement, Risk Analysis, Strategic Decision-Making, Business Modeling, Feasibility Studies, Data-Driven Decision-Making, New Product Development, Business Strategy, Product Development, Product Management, Innovation, FinTech, Leadership

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How to use Canva hidden features

      Skills you'll gain: Canva (Software), Color Theory, Photo Editing, Scalability, Design Elements And Principles, Typography, Graphic Design, Content Creation, Content Marketing, Digital Marketing

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      Design Research para Estratégia e Inovação

      Skills you'll gain: Design Thinking, Design Research, Innovation, Design Strategies, Human Centered Design, User Research, Ideation, Service Design, Organizational Strategy, Creativity, User Experience Design, Storyboarding, Product Development, Process Development, Market Research, User Experience, Qualitative Research, Quantitative Research, Data Collection

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Business Transformation with Google Cloud em Português

      Skills you'll gain: Business Transformation, Cloud Security, Digital Transformation, Google Cloud Platform, Business Solutions, Technology Strategies, Innovation, Data Security, Cloud Computing, Technology Roadmaps, Proposal Development, Data Strategy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      SAS

      Four Rare Machine Learning Skills All Data Scientists Need

      Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Statistical Analysis, Customer Retention, Technical Communication

      Advanced · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Recoger datos con SurveyMonkey

      Skills you'll gain: Employee Surveys, User Accounts, Social Media, User Feedback, Data Sharing, Presentations, Data Analysis Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Toronto

      Stratégies de communication à l’ère du virtuel

      Skills you'll gain: Presentations, Communication, Business Communication, Persuasive Communication, Meeting Facilitation, Public Speaking, Communication Strategies, Interpersonal Communications, Virtual Teams, Telecommuting, Negotiation, Non-Verbal Communication, Empathy

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      M

      Microsoft

      Voice of Change: Communicate with Teams for GenAI Adoption

      Skills you'll gain: Diversity and Inclusion, Business Leadership, Strategic Leadership, Talent Management, Product Strategy, Business Strategies, Corporate Strategy, Generative AI, Security Strategy, Cross-Functional Collaboration, Artificial Intelligence, Ethical Standards And Conduct, Machine Learning, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Crea un mapa de proceso con Canva

      Skills you'll gain: Process Mapping, Process Flow Diagrams, Data Visualization, User Accounts, Graphic Design, Account Management, Marketing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      11 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Fundamentos de Inteligência Artifical em Marketing

      Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, MarTech, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Simplilearn

      Lean Six Sigma Green Belt Training

      Skills you'll gain: Lean Six Sigma, Process Mapping, Statistical Process Controls, Six Sigma Methodology, Lean Manufacturing, Kaizen Methodology, Statistical Analysis, Process Improvement, Process Capability, Quality Management, Project Management, Root Cause Analysis, Customer Analysis, Regression Analysis

      Beginner · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…238239240…311

    In summary, here are 10 of our most popular marketing strategy courses

    • Generative AI for the Resilient Pricer: Dartmouth College
    • Validating Your Startup Idea with MVP Experiment Canvas: Coursera Project Network
    • How to use Canva hidden features: Coursera Project Network
    • Design Research para Estratégia e Inovação: Fundação Instituto de Administração
    • Business Transformation with Google Cloud em Português : Google Cloud
    • Four Rare Machine Learning Skills All Data Scientists Need: SAS
    • Recoger datos con SurveyMonkey: Coursera Project Network
    • Stratégies de communication à l’ère du virtuel: University of Toronto
    • Voice of Change: Communicate with Teams for GenAI Adoption: Microsoft
    • Crea un mapa de proceso con Canva: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok