• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Neuroscience of Leading Transformational Organizations

    Skills you'll gain: Diversity and Inclusion, Innovation, Organizational Leadership, Industrial and Organizational Psychology, Business Leadership, Organizational Change, Creativity, Cultural Diversity, Human Capital, Leadership, Drive Engagement, Team Performance Management, Change Management, Business, Business Strategy, Decision Making, Neurology

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    25 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    El arte de innovar: Emprendimiento en Educación

    Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Innovation, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Learning for Data Science

    Skills you'll gain: Model Evaluation, Statistical Modeling, Applied Machine Learning, Unsupervised Learning, Statistical Machine Learning, Classification And Regression Tree (CART), Data Science, Decision Tree Learning, Statistical Methods, Artificial Neural Networks, Statistical Analysis, Regression Analysis, Predictive Modeling, Classification Algorithms, Supervised Learning, R Programming, Machine Learning Algorithms, Dimensionality Reduction, Machine Learning, Random Forest Algorithm

    Build toward a degree

    4
    Rating, 4 out of 5 stars
    Ā·
    19 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Birla Institute of Technology & Science, Pilani

    Linear Algebra for Machine Learning & AI

    Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Machine Learning, Dimensionality Reduction, Artificial Neural Networks, Data Manipulation

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fandom, Community, and Identity in Popular Music

    Skills you'll gain: Music, World Music, Case Studies, Culture, Sociology, Cultural Diversity, Research, Analysis, Performing Arts, Critical Thinking, Creativity, Media and Communications, Communication

    5
    Rating, 5 out of 5 stars
    Ā·
    7 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Human Rights-based Approach to Dignity in Care (DIGNISPACE)

    Skills you'll gain: Dignity in Care, Empowerment, Healthcare Ethics, Accountability, Ethical Standards And Conduct, Research, digital literacy, Interactive Learning, Social Justice, Discussion Facilitation, Diversity Awareness, Patient-centered Care, Advocacy, Law, Regulation, and Compliance

    5
    Rating, 5 out of 5 stars
    Ā·
    7 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    La familia empresaria: individuo, dinƔmica y tiempo

    Skills you'll gain: Technology Strategies, Business, Family Support, Innovation, Business Leadership, Business Management, Business Transformation, Economics, Industrial and Organizational Psychology, Entrepreneurship, Market Dynamics, Environmental Social And Corporate Governance (ESG), International Relations, Personal Development, Self-Awareness, Demography, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    31 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Product Development

    Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Team Management, Product Planning, Product Lifecycle Management, Agile Product Development, Product Roadmaps, Process Development, Corporate Strategy, Market Opportunities, Technology Roadmaps, Portfolio Management, Business Modeling

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    18 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Beer Quality: Color & Clarity

    Skills you'll gain: Water Quality, Microbiology, Laboratory Testing, Analytical Chemistry, Systems Of Measurement, Process Analysis, Process Control, Scientific Methods, Chemistry, Qualitative Research

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Astronomƭa bƔsica

    Skills you'll gain: Physical Science, Physics, Environment, General Science and Research, Global Positioning Systems, Biology, Systems Of Measurement, Estimation, Scientific Visualization

    3.6
    Rating, 3.6 out of 5 stars
    Ā·
    7 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Organizational innovation and creativity

    Skills you'll gain: Design Thinking, Innovation, Creative Problem-Solving, Ideation, Process Development, Creative Thinking, New Product Development, Creativity, Lean Methodologies, Customer experience improvement, Customer Engagement, Product Lifecycle Management, Business Modeling, Value Propositions

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    16 reviews

    Advanced Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Plan Your Job Search with AI

    Skills you'll gain: Google Gemini, Business Writing, Timelines

    5
    Rating, 5 out of 5 stars
    Ā·
    9 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research and analysis for tech industries
market research methods and data analysis certificate
market research essentials for marketing management
market research & business intelligence mastery
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
1…242243244…346

In summary, here are 10 of our most popular market research courses

  • The Neuroscience of Leading Transformational Organizations:Ā University of Colorado Boulder
  • El arte de innovar: Emprendimiento en Educación:Ā Tecnológico de Monterrey
  • Statistical Learning for Data Science:Ā University of Colorado Boulder
  • Linear Algebra for Machine Learning & AI:Ā Birla Institute of Technology & Science, Pilani
  • Fandom, Community, and Identity in Popular Music:Ā University of Colorado Boulder
  • Human Rights-based Approach to Dignity in Care (DIGNISPACE):Ā The University of Edinburgh
  • La familia empresaria: individuo, dinĆ”mica y tiempo:Ā ESADE Business and Law School
  • Strategic Product Development:Ā University of Colorado Boulder
  • Beer Quality: Color & Clarity:Ā University of California, Davis
  • AstronomĆ­a bĆ”sica:Ā Universidad Nacional Autónoma de MĆ©xico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok