• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • A

      Alfaisal University | KLD

      تقييم واستحواذ الشركات | Valuing and Acquiring a Business

      Skills you'll gain: Business Valuation, Mergers & Acquisitions, Corporate Strategy, Market Share, Corporate Finance, Financial Analysis, Decision Making, Market Opportunities, Competitive Analysis, Cash Flows

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Marketing e a Jornada do Cliente

      Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Marketing Management, Marketing Effectiveness, Digital Marketing, Sales Process, Content Strategy, Customer Engagement, Brand Awareness

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Integrating Apps into Your Hootsuite Dashboard

      Skills you'll gain: Scheduling, Social Media Management, Social Media Content, Social Media, Cloud-Based Integration, Productivity Software, Dashboard, Digital Marketing, Business

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of Leeds

      Introduction to Technology-Assisted Decision-Making

      Skills you'll gain: Resource Allocation, Operations Research, Production Planning, Graph Theory, Data-Driven Decision-Making, Decision Making, Mathematical Modeling, Process Optimization, Network Planning And Design, Complex Problem Solving, Computational Logic, Algorithms, Linear Algebra, Cryptography

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Understanding Diversity & Inclusion

      Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Talent Acquisition, Diversity Awareness, Cultural Diversity, Diversity Marketing, Advocacy, Employee Engagement, Recruitment Strategies, Branding, Brand Strategy

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a buyer persona diagram for businesses with Creately

      Skills you'll gain: Persona Development, User Accounts, Target Audience, Business Modeling, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • S

      Starweaver

      Mastering Digital Communication: Effective Online Engagement

      Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Digital Media Strategy, Communication Strategies, Social Media, Digital Marketing, Communication Planning, Target Audience, Public Relations, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Writing, Presentations, Emerging Technologies, Storytelling, Forecasting

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Scale Up Specialization Capstone

      Skills you'll gain: Entrepreneurship, Culture Transformation, Growth Strategies, Process Development, Sales, Business Development, Business Planning, Research Reports, Organizational Development, Human Resources, Business Research, Marketing, Operations Management, Business Writing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Créer une enquête de satisfaction clients

      Skills you'll gain: Customer experience improvement, Employee Surveys, User Feedback, Customer Insights, Customer Analysis, Microsoft 365, Data Sharing, Business Communication

      Beginner · Guided Project · Less Than 2 Hours

    • U

      UBITS

      Maneja objeciones y clientes difíciles en retail

      Skills you'll gain: Overcoming Objections, Active Listening, Customer experience improvement, Customer Complaint Resolution, Customer Retention, Customer Service, Verbal Communication Skills, Interviewing Skills, Assertiveness, Empathy, Conflict Management, Productivity, Emotional Intelligence, Problem Solving

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Cognitive and Experiential Diversity

      Skills you'll gain: Cognitive flexibility, Diversity Awareness, Diversity and Inclusion, Cultural Diversity, Innovation, Organizational Effectiveness, Organizational Change, Organizational Strategy, Systems Thinking, Leadership

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      GRAMMY GO

      Building Your Brand, Sustaining Growth and Networking

      Skills you'll gain: Professional Networking, Budget Management, Digital Marketing, Promotional Strategies, Marketing Strategies, Resilience, Brand Marketing, Strategic Partnership, Growth Strategies, Relationship Building, Brand Awareness, Brand Strategy, Business Relationship Management, Music Performance

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…246247248…302

    In summary, here are 10 of our most popular marketing strategy courses

    • تقييم واستحواذ الشركات | Valuing and Acquiring a Business: Alfaisal University | KLD
    • Marketing e a Jornada do Cliente: Fundação Instituto de Administração
    • Integrating Apps into Your Hootsuite Dashboard: Coursera Project Network
    • Introduction to Technology-Assisted Decision-Making: University of Leeds
    • Understanding Diversity & Inclusion: Automatic Data Processing, Inc. (ADP)
    • Create a buyer persona diagram for businesses with Creately: Coursera Project Network
    • Mastering Digital Communication: Effective Online Engagement: Starweaver
    • Scale Up Specialization Capstone : IE Business School
    • Créer une enquête de satisfaction clients: Coursera Project Network
    • Maneja objeciones y clientes difíciles en retail: UBITS

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok