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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Create an Instagram Business Account

      Skills you'll gain: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      36 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidad de los Andes

      ¿Cómo financiar mi empresa?

      Skills you'll gain: Entrepreneurial Finance, Financial Analysis, Revenue Forecasting, Profit and Loss (P&L) Management, Cash Flows, Financial Statements, Cost Estimation, Financial Forecasting, Business Planning, Sales Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      278 reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      Whizlabs

      Exam Prep: AWS Certified DevOps Engineer - Professional

      Skills you'll gain: Amazon Web Services, Containerization, AWS CloudFormation, Infrastructure as Code (IaC), Amazon CloudWatch, CI/CD, Kubernetes, Docker (Software), Cloud-Native Computing, Cloud Infrastructure, Application Deployment, Serverless Computing, Software Development Life Cycle, Configuration Management, Disaster Recovery, Continuous Deployment, Amazon Elastic Compute Cloud, Cloud Management, Firewall, Devops Tools

      4.5
      Rating, 4.5 out of 5 stars
      ·
      23 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      S

      SkillUp EdTech

      Data Privacy, Security, Governance, Risk and Compliance

      Skills you'll gain: Data Security, Data Governance, Data Architecture, Data Quality, Personally Identifiable Information, Incident Response, Security Controls, Security Strategy, Threat Management, Threat Detection, Risk Management, Compliance Management, Encryption, Data Integrity, Risk Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Managing Supply Chain Disruption During COVID-19

      Skills you'll gain: Supply Chain Management, Supply Chain, Supply Chain Planning, Materials Management, Risk Management, Risk Mitigation, Crisis Management, Supplier Relationship Management, Contingency Planning, Demand Planning, Strategic Partnership, Capacity Management, Business Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      140 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      I

      Insper

      Gestão de Dados Científicos

      Skills you'll gain: Data Sharing, Data Management, Information Management, Data Storage, Data Quality, Metadata Management, Data Collection, General Science and Research, Data Literacy, Technical Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 4 Weeks

    • L

      L&T EduTech

      Metro Rail Systems and Construction

      Skills you'll gain: Construction Engineering, Civil Engineering, Structural Analysis, Building Codes, Electrical Systems, Transportation Operations, Building Information Modeling, Construction Management, Structural Engineering, Engineering Analysis, Simulation and Simulation Software, Architectural Design, Quality Assurance, Laboratory Testing, Construction, Environmental Engineering, Geospatial Information and Technology, Engineering Design Process, Emerging Technologies, Engineering Calculations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      18 reviews

      Intermediate · Specialization · 3 - 6 Months

    • K

      Kennesaw State University

      Cybersecurity and the X-Factor

      Skills you'll gain: Cyber Threat Intelligence, Threat Detection, Human Factors (Security), Threat Management, Security Awareness, Cybersecurity, Computer Security Awareness Training, Cyber Risk, Compliance Training, Employee Training, Behavior Management, Insurance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      257 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      J

      Johns Hopkins University

      Advanced Project Management and Leadership

      Skills you'll gain: Project Closure, Project Portfolio Management, Negotiation, Agile Methodology, Product Roadmaps, Project Management, Project Performance, Product Lifecycle Management, Project Risk Management, Innovation, Auditing, Resource Allocation, New Product Development, Team Leadership, Leadership

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of California, Davis

      Healthcare Data Models

      Skills you'll gain: Data Integration, Data Validation, Data Quality, Data Modeling, Health Informatics, Data Transformation, Star Schema, Data Warehousing, Health Information Management, Data Analysis, Network Model, Analytics, Interoperability, Relational Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      55 reviews

      Intermediate · Course · 1 - 4 Weeks

    • R

      Red Hat

      Advanced Application Management with Red Hat OpenShift

      Skills you'll gain: OpenShift, Kubernetes, Application Deployment, Cloud Applications, Scalability, Containerization, Cloud Management, Development Environment, Platform As A Service (PaaS), Continuous Deployment, YAML, PostgreSQL, Debugging, Git (Version Control System)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      60 reviews

      Intermediate · Course · 1 - 3 Months

    • R

      Red Hat

      Managing Cloud-native Applications with Kubernetes

      Skills you'll gain: Kubernetes, Cloud-Native Computing, Application Deployment, Cloud Applications, Containerization, Cloud Computing, YAML, Configuration Management, Network Routing, Performance Tuning, Scalability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      63 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Management learners also search

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    1…262263264…681

    In summary, here are 10 of our most popular brand management courses

    • How to Create an Instagram Business Account: Coursera Project Network
    • ¿Cómo financiar mi empresa?: Universidad de los Andes
    • Exam Prep: AWS Certified DevOps Engineer - Professional: Whizlabs
    • Data Privacy, Security, Governance, Risk and Compliance: SkillUp EdTech
    • Managing Supply Chain Disruption During COVID-19: University of Illinois Urbana-Champaign
    • Gestão de Dados Científicos: Insper
    • Metro Rail Systems and Construction: L&T EduTech
    • Cybersecurity and the X-Factor: Kennesaw State University
    • Advanced Project Management and Leadership: Johns Hopkins University
    • Healthcare Data Models: University of California, Davis

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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