Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Data Visualization, Infographics, Data Visualization Software, Business Reporting, Data Ethics, Storytelling, Data-Driven Decision-Making, Generative AI, Responsible AI, Data Analysis, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media, Social Media Marketing, Marketing, Product Marketing, Social Media Strategy, Branding, Business
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Big Data, Data Cleansing, Exploratory Data Analysis, Google Analytics, Data Integration, Data Manipulation, SQL, Database Administration
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, Data Import/Export, Query Languages, Big Data, Data Access, Data Analysis Software
Beginner · Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Problem Solving, Customer Analysis, Presentations, Creative Thinking, Target Audience, Brainstorming, Customer Insights, Market Opportunities, Team Oriented, Ideation, Market Research, Solution Design, Business Research, Complex Problem Solving
Beginner · Specialization · 3 - 6 Months

Columbia University
Skills you'll gain: Statistical Inference, Econometrics, Mediation, Advanced Analytics, Statistical Analysis, Regression Analysis, Time Series Analysis and Forecasting, Statistical Methods, Statistical Modeling, Research Design
Advanced · Course · 1 - 3 Months

Skills you'll gain: Microsoft PowerPoint, Presentations, Multimedia, Verbal Communication Skills, Photo Editing, Productivity Software, Microsoft Office, Technical Communication, Editing, Social Media, Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Blue Prism
Skills you'll gain: Robotic Process Automation, Business Objects Framework, Business Process Automation, Process Flow Diagrams, Process Design, Workflow Management, Process Analysis, Process Development, Business Process, Process Validation, Release Management, Consolidation, Data Import/Export, Decision Making, Data Analysis
Beginner · Course · 1 - 3 Months

AI Business School
Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, Sales Training, AI Enablement, Sales Process, Artificial Intelligence, AI Product Strategy, LLM Application, Ideation, Automation, Digital Transformation, Innovation
Intermediate · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Forecasting, Time Series Analysis and Forecasting, Case Studies, Business Metrics, Business Economics, Microsoft Excel, Decision Making, Data Analysis, Data Visualization, Probability & Statistics
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Histogram, Generative AI, Model Evaluation, Data Literacy, Data Visualization, Data Presentation, Statistical Hypothesis Testing, Scientific Methods, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Data Ethics, Experimentation, Data Science, Data-Driven Decision-Making, Research Design, Statistical Visualization, AI Enablement, Artificial Intelligence
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Market Data, Financial Statement Analysis, Financial Data, Equities, Financial Analysis, Data Analysis, Accounting and Finance Software, Financial Modeling, Technical Analysis, Business Analysis, Real Time Data
Intermediate · Guided Project · Less Than 2 Hours