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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • U

      University of Colorado System

      Asymmetric Cryptography and Key Management

      Skills you'll gain: Public Key Infrastructure, Public Key Cryptography Standards (PKCS), Key Management, Cryptography, Encryption, Authentications, Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      270 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Colorado System

      Symmetric Cryptography

      Skills you'll gain: Data Encryption Standard, Advanced Encryption Standard (AES), Cryptography, Encryption, Key Management, Algorithms

      4.5
      Rating, 4.5 out of 5 stars
      ·
      267 reviews

      Intermediate · Course · 1 - 3 Months

    • N

      National Academy of Sports Medicine

      Science of Fat Metabolism

      Skills you'll gain: Nutrition and Diet, Clinical Nutrition, Stress Management, Pharmacology, Biochemistry, Anatomy, Biology

      4.5
      Rating, 4.5 out of 5 stars
      ·
      46 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Copenhagen

      Business Models for Innovative Care for Older People

      Skills you'll gain: Gerontology, Competitive Analysis, Design Thinking, Innovation, Rehabilitation, Intellectual Property, Health Technology, Chronic Diseases, Health Systems, Geriatrics, Health Care, Long Term Care, Service Design, Value Propositions, Business Modeling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      229 reviews

      Intermediate · Course · 1 - 3 Months

    • M

      Microsoft

      Introduction to GitHub Copilot

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Generative AI, Computer Programming, Application Development, Development Environment, Microsoft Visual Studio, Computer Programming Tools, Python Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      134 reviews

      Intermediate · Course · 1 - 4 Weeks

    • M

      Meta

      Programar en Python

      Skills you'll gain: Test Driven Development (TDD), Unit Testing, Object Oriented Programming (OOP), Python Programming, Programming Principles, Debugging, Data Structures, Back-End Web Development, Computer Programming, Database Development, Software Development Tools

      4.9
      Rating, 4.9 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Usar fórmulas y funciones básicas en Microsoft Excel

      Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft 365, Data Analysis Software, Profit and Loss (P&L) Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      332 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • P

      Politecnico di Milano

      New paradigms in wastewater management

      Skills you'll gain: Water Resources, Environmental Engineering, Civil Engineering, Energy and Utilities, Environment and Resource Management, Pollution Prevention, Environmental Science, Chemical Engineering, Environmental Regulations, Microbiology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      50 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      Politecnico di Milano

      Modelling and measuring the Energy Transition

      Skills you'll gain: Product Lifecycle Management, Sustainability Reporting, Energy and Utilities, Environmental Science, Mathematical Modeling, Systems Thinking, Operational Analysis, Analysis, Microsoft Excel, Environment, Business Modeling, Accounting, Data Literacy, Open Source Technology

      4.1
      Rating, 4.1 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • D

      Duke University

      Increasing Real Estate Management Profits: Harnessing Data Analytics

      Skills you'll gain: Data Visualization Software, Tableau Software, Financial Modeling, Business Process, Peer Review, Business Analysis, Presentations, Property Management, Data Analysis, MySQL, Risk Analysis, Real Estate, Financial Analysis, Microsoft Excel

      4.7
      Rating, 4.7 out of 5 stars
      ·
      242 reviews

      Mixed · Course · 1 - 3 Months

    • G

      Google Cloud

      Data Transformation in the Cloud

      Skills you'll gain: Data Pipelines, Data Cleansing, Data Governance, Data Transformation, Cloud Security, Data Visualization, Extract, Transform, Load, Data Integration, Data Processing, Data Management, Data Migration, Data Collection, Cloud Computing, Cloud Storage, Data Analysis, SQL

      4.5
      Rating, 4.5 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      Scrimba

      Build AI Apps with ChatGPT, Dall-E, and GPT-4

      Skills you'll gain: Prompt Engineering, Version Control, OpenAI, GitHub, ChatGPT, Generative AI, Cloud API, Application Programming Interface (API), Application Deployment, Real Time Data, Artificial Intelligence, Data Ethics, Image Analysis, Large Language Modeling, Application Security

      4.4
      Rating, 4.4 out of 5 stars
      ·
      160 reviews

      Intermediate · Course · 1 - 3 Months

    Brand Management learners also search

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    1…266267268…681

    In summary, here are 10 of our most popular brand management courses

    • Asymmetric Cryptography and Key Management: University of Colorado System
    • Symmetric Cryptography: University of Colorado System
    • Science of Fat Metabolism: National Academy of Sports Medicine
    • Business Models for Innovative Care for Older People: University of Copenhagen
    • Introduction to GitHub Copilot: Microsoft
    • Programar en Python: Meta
    • Usar fórmulas y funciones básicas en Microsoft Excel: Coursera Project Network
    • New paradigms in wastewater management: Politecnico di Milano
    • Modelling and measuring the Energy Transition: Politecnico di Milano
    • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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