• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Sales Analytics

      Skills you'll gain: Sales Strategy, Customer Analysis, Sales, Sales Management, Generative AI, Customer Insights, Forecasting, Personalized Service, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Predictive Modeling, Business Metrics

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Microeconomics: Foundations and Insights

      Skills you'll gain: Economics, Game Theory, Economic Development, Market Dynamics, Socioeconomics, Behavioral Economics, Business Economics, Policy Analysis, Public Policies, Decision Making, Market Analysis, Consumer Behaviour, Supply And Demand, Analysis, Cost Benefit Analysis, Strategic Decision-Making, Competitive Analysis, Production Planning, Critical Thinking, Resource Allocation

      Build toward a degree

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidad Austral

      Emprender en Web3

      Skills you'll gain: Governance, Blockchain, Entrepreneurship, Risk Management, Team Building, Legal Risk, Business Strategy, Drive Engagement, Fundraising, Virtual Teams, New Product Development, FinTech, Technical Management

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      D

      DeepLearning.AI

      Serverless Agentic Workflows with Amazon Bedrock

      Skills you'll gain: Serverless Computing, Agentic systems, Generative AI Agents, API Gateway, Amazon Web Services, Cloud Applications, Prompt Engineering, Cloud Computing Architecture, Customer Relationship Management, Security Controls

      Beginner · Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Transforming with Data Analytics and Organization

      Skills you'll gain: Digital Transformation, Customer experience strategy (CX), Analytics, Organizational Change, Leadership, Organizational Strategy, Technology Strategies, Strategic Decision-Making, Data Analysis, Business Strategy, Forecasting, Business Modeling, Innovation, Artificial Intelligence

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Resumen de ventas y CRM

      Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      The Social Media Landscape

      Skills you'll gain: Social Media, Social Media Strategy, Marketing Communications, Target Audience, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Legal Risk, Consumer Behaviour, Digital Marketing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado com Métodos Quantitativos

      Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      T

      Tecnológico de Monterrey

      El arte de innovar: Emprendimiento en Educación

      Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Solution Design, Innovation, Pedagogy, Market Analysis, Entrepreneurial Finance, Law, Regulation, and Compliance, Market Opportunities, Intellectual Property, Business Modeling, Scalability, Fundraising and Crowdsourcing, Project Finance, Growth Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Instructor Network

      GenAI for Employee Engagement: Driving Real-Time Insights

      Skills you'll gain: Employee Engagement, Drive Engagement, People Analytics, AI Personalization, Generative AI, Employee Surveys, Human Resource Strategy, Data Ethics, Real Time Data, Human Resources, User Feedback, Internal Communications, Analysis

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to setup a followers campaign on Twitter

      Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Online Advertising, Social Media Marketing, Social Media, Campaign Management, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا

      Skills you'll gain: Canva (Software), Logo Design, Marketing Materials, Marketing Strategy and Techniques, Graphic Design, Promotional Strategies, Branding, Color Theory, Product Design

      Intermediate · Guided Project · Less Than 2 Hours

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…269270271…320

    In summary, here are 10 of our most popular marketing strategy courses

    • GenAI for Sales Analytics: Coursera Instructor Network
    • Microeconomics: Foundations and Insights: O.P. Jindal Global University
    • Emprender en Web3: Universidad Austral
    • Serverless Agentic Workflows with Amazon Bedrock: DeepLearning.AI
    • Transforming with Data Analytics and Organization: University of Maryland, College Park
    • Resumen de ventas y CRM: Salesforce
    • The Social Media Landscape: University of Colorado Boulder
    • Pesquisa de Mercado com Métodos Quantitativos: Fundação Instituto de Administração
    • El arte de innovar: Emprendimiento en Educación: Tecnológico de Monterrey
    • GenAI for Employee Engagement: Driving Real-Time Insights: Coursera Instructor Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok