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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    I

    IE Business School

    Marketing Management Essentials: Price and Place

    Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Glasgow

    Intellectual Autonomy

    Skills you'll gain: Critical Thinking, Analytical Skills, Research, Persuasive Communication, Ethical Standards And Conduct, Artificial Intelligence, Human Learning, Psychology, Learning Strategies

    Intermediate · Course · 1 - 4 Weeks

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    U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
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    25 reviews

    Beginner · Course · 1 - 3 Months

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    N

    National Taiwan University

    機器學習技法 (Machine Learning Techniques)

    Skills you'll gain: Feature Engineering, Decision Tree Learning, Random Forest Algorithm, Supervised Learning, Deep Learning, Machine Learning, Classification Algorithms, Embeddings, Artificial Neural Networks, Unsupervised Learning, Regression Analysis, Logistic Regression

    4.9
    Rating, 4.9 out of 5 stars
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    35 reviews

    Intermediate · Course · 3 - 6 Months

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    R

    Rutgers the State University of New Jersey

    Our Share: Employee Ownership as a Wealth Sharing Tool

    Skills you'll gain: Employee Engagement, Diversity Equity and Inclusion Initiatives, Social Justice, Compensation Strategy, Case Studies, Compensation and Benefits, Economics, Policy, and Social Studies, Economic Development, Collaboration, Entrepreneurship, Governance, Business Modeling, Leadership and Management, Business Transformation, Succession Planning, Research, Business Development

    5
    Rating, 5 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    M

    MathWorks

    Introduction to Deep Learning for Computer Vision

    Skills you'll gain: Model Evaluation, Computer Vision, Convolutional Neural Networks, Image Analysis, Transfer Learning, Matlab, Artificial Neural Networks, Deep Learning, Applied Machine Learning, Classification Algorithms, Performance Tuning

    4.9
    Rating, 4.9 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    GenAI for Risk Management Essentials

    Skills you'll gain: Responsible AI, Enterprise Risk Management (ERM), Risk Management, Governance Risk Management and Compliance, Data Ethics, Business Risk Management, AI Security, Risk Modeling, AI Enablement, Compliance Management, Generative AI Agents, Risk Mitigation, Risk Analysis, Regulatory Compliance, Governance, Mitigation, Continuous Monitoring

    4.6
    Rating, 4.6 out of 5 stars
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    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Social Media Marketing, Content Marketing, Search Engine Optimization, Video Production, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Unsupervised Learning and Its Applications in Marketing

    Skills you'll gain: Anomaly Detection, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Marketing Analytics, Data Mining, Feature Engineering, Autoencoders, Applied Machine Learning, Machine Learning Algorithms, Machine Learning Methods, Marketing, Statistical Machine Learning, Target Audience, Python Programming, Market Analysis, Exploratory Data Analysis, Model Evaluation, Algorithms

    Beginner · Course · 1 - 3 Months

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    N

    Northeastern University

    Introduction to Enterprise Growth and Innovation

    Skills you'll gain: User Centered Design, Innovation, Market Opportunities, Target Market, Growth Strategies, Business Transformation, Digital Transformation, New Product Development, New Business Development, Strategic Planning, Customer Analysis, Emerging Technologies, Health Technology, Business Modeling, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Analytics Project Ideation

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Simulations, Exploratory Data Analysis, Experimentation, Research Design, Business Analytics, Operations Research, Project Design, Customer Analysis, A/B Testing, Data Mining, Business Analysis, Analytical Skills, Ideation, Advanced Analytics, Applied Machine Learning, Process Mapping, Problem Solving, Critical Thinking

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Marketing Management Essentials: Price and Place: IE Business School
  • Intellectual Autonomy: University of Glasgow
  • Marketing Digital: Desde SEO hasta Analítica de Datos: Universidades Anáhuac
  • 機器學習技法 (Machine Learning Techniques): National Taiwan University
  • Our Share: Employee Ownership as a Wealth Sharing Tool: Rutgers the State University of New Jersey
  • Introduction to Deep Learning for Computer Vision: MathWorks
  • GenAI for Risk Management Essentials: Coursera
  • Digital Marketing Landscape: Simplilearn
  • Unsupervised Learning and Its Applications in Marketing: O.P. Jindal Global University
  • Introduction to Enterprise Growth and Innovation: Northeastern University

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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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