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    Results for "brand management"

    • Status: Free Trial
      Free Trial

      Xi'an Jiaotong University

      .Net平台下的软件开发技术

      Skills you'll gain: Microsoft SQL Servers, ASP.NET, SQL, C# (Programming Language), Object Oriented Programming (OOP), Relational Databases, .NET Framework, Program Development, Operating Systems, System Testing, Database Design, Database Management, Debugging, Databases, Microsoft Visual Studio, User Interface (UI) Design, Web Development, Programming Principles, UI Components, Computer Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      112 reviews

      Beginner · Specialization · 3 - 6 Months

    • Icahn School of Medicine at Mount Sinai

      HPV-Associated Oral and Throat Cancer: What You Need to Know

      Skills you'll gain: Oncology, Preventative Care, Public Health and Disease Prevention, Oral Health, Patient Treatment, Infectious Diseases, Patient Education And Counseling, Epidemiology, Risk Analysis, Patient Evaluation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      469 reviews

      Beginner · Course · 1 - 3 Months

    • University of Houston

      Powerful Tools for Teaching and Learning: Web 2.0 Tools

      Skills you'll gain: Collaborative Software, Education Software and Technology, Learning Management Systems, Creative Design, Technology Strategies, Web Applications, Content Management, Digital Communications

      4.5
      Rating, 4.5 out of 5 stars
      ·
      185 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New

      Universitat Autònoma de Barcelona

      Superar el estrés rompiendo mitos

      Skills you'll gain: Personal Development, Stress Management, Critical Thinking, Independent Thinking, Social Studies, Resilience, Lifelong Learning, Research, Media and Communications, Emotional Intelligence, Journalism, Self-Awareness, Community Development, Education and Training, Adult Education, Mental Health, Psychology, Communication Strategies, Public Affairs, Leadership

      4.9
      Rating, 4.9 out of 5 stars
      ·
      57 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial

      Universidad Austral

      Publicidad Digital con Google AdWords

      Skills you'll gain: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      279 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      University of Virginia

      Experiencing Design: Deepening Your Design Thinking Practice

      Skills you'll gain: Design Thinking, Human Centered Design, Innovation, Creative Problem-Solving, Visionary, Curiosity, Open Mindset, Cognitive flexibility, Creativity, Collaboration, Dealing With Ambiguity, Empathy, Adaptability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      51 reviews

      Beginner · Course · 1 - 4 Weeks

    • Indian Institute for Human Settlements

      Net-Zero Building Fundamentals

      Skills you'll gain: HVAC, Energy and Utilities, Architectural Engineering, Building Design, Building Information Modeling, Water Resources, Civil and Architectural Engineering, Thermal Management, Environmental Engineering, Environmental Resource Management, Building Codes, Cost Estimation, Simulation and Simulation Software, Engineering Calculations, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial

      University of Illinois Urbana-Champaign

      Global Impact: Multiculturalism

      Skills you'll gain: Diversity Marketing, Cultural Diversity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Diversity and Inclusion, Marketing, Advertising, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Language Interpretation, Translation, and Studies, Marketing Strategies

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      Arizona State University

      Advanced Semiconductor Packaging

      Skills you'll gain: Semiconductors, Electronics, Computer Architecture, Hardware Architecture, Thermal Management, Scalability, Systems Integration, Technical Standard, Reliability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      80 reviews

      Beginner · Course · 1 - 3 Months

    • University of Illinois Urbana-Champaign

      Маркетинг в цифровом мире

      Skills you'll gain: MarTech, Marketing, Product Promotion, Marketing Strategies, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, Customer Engagement, E-Commerce, Price Negotiation, Innovation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Coursera Instructor Network

      Build and Execute an Organisational AI Strategy

      Skills you'll gain: Data Ethics, Organizational Strategy, Governance, Strategic Leadership, Compliance Management, Business Leadership, Artificial Intelligence, Generative AI, Business Strategy, Technology Strategies, Strategic Thinking, Business Transformation, Digital Transformation, Regulation and Legal Compliance, Innovation, Operational Efficiency

      4.4
      Rating, 4.4 out of 5 stars
      ·
      23 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Coursera Project Network

      Data Management with Databricks: Big Data with Delta Lakes

      Skills you'll gain: Databricks, Data Lakes, Data Pipelines, Data Integration, Extract, Transform, Load, Dashboard, PySpark, SQL, Data Management, Data Transformation, Version Control

      4.1
      Rating, 4.1 out of 5 stars
      ·
      27 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Searches related to brand management

    brand management: aligning business, brand and behaviour
    brand management: strategies for a strong brand
    luxury brand management
    strategic brand management
    hospitality luxury brand management
    brand and product management
    introduction to strategic brand management
    1…277278279…697

    In summary, here are 10 of our most popular brand management courses

    • .Net平台下的软件开发技术: Xi'an Jiaotong University
    • HPV-Associated Oral and Throat Cancer: What You Need to Know: Icahn School of Medicine at Mount Sinai
    • Powerful Tools for Teaching and Learning: Web 2.0 Tools: University of Houston
    • Superar el estrés rompiendo mitos: Universitat Autònoma de Barcelona
    • Publicidad Digital con Google AdWords: Universidad Austral
    • Experiencing Design: Deepening Your Design Thinking Practice: University of Virginia
    • Net-Zero Building Fundamentals: Indian Institute for Human Settlements
    • Global Impact: Multiculturalism: University of Illinois Urbana-Champaign
    • Advanced Semiconductor Packaging: Arizona State University
    • Маркетинг в цифровом мире: University of Illinois Urbana-Champaign

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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