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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Splunk Query Language and Data Analysis

    Skills you'll gain: Splunk, Dashboard, Data Transformation, Data Manipulation, Data Analysis, Statistical Analysis, Query Languages, Data Visualization Software, Ad Hoc Reporting, Real Time Data, Data Modeling, Continuous Monitoring, Taxonomy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    139 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Environmental Economics

    Skills you'll gain: Sustainable Development, Sustainable Business, Environmental Policy, Environmental Regulations, Environmental Social And Corporate Governance (ESG), Climate Change Mitigation, Cost Benefit Analysis, Economics, Oil and Gas, Policy Analysis, Supply And Demand, Market Analysis, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Advancing Dairy Management with Artificial Intelligence

    Skills you'll gain: Predictive Analytics, Machine Learning, Supervised Learning, Data-Driven Decision-Making, Data Management, Unsupervised Learning, Data Collection, Data Analysis, Nutritional Assessment, Internet Of Things, Artificial Intelligence, Nutrition and Diet, Emerging Technologies, Health Assessment

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Planning a Machine Learning Project

    Skills you'll gain: Feasibility Studies, Business Analysis, Business Analytics, Decision Making, Strategic Decision-Making, Data-Driven Decision-Making, Machine Learning, Strategic Thinking, Business Leadership, Project Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    20 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    AI Workflow: Data Analysis and Hypothesis Testing

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Data Presentation, Probability Distribution, Statistical Hypothesis Testing, Dashboard, Data Analysis, Data Science, Probability & Statistics, Statistical Analysis, Jupyter, Matplotlib, Data Preprocessing, Data Cleansing, Pandas (Python Package), Statistical Inference, Statistics, Data Manipulation, Python Programming, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    127 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnQuest

    Scrum Certification with AI

    Skills you'll gain: Responsible AI, Backlogs, AI Product Strategy, Data Ethics, Scrum (Software Development), AI Enablement, Sprint Planning, Sprint Retrospectives, Risking, Scaled Agile Framework, Artificial Intelligence, AI Personalization, Prompt Engineering, Agile Software Development, Agile Methodology, AI Workflows, Agile Project Management, Agile Product Development, Generative AI, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Project

    Skills you'll gain: Data Mining, Data Pipelines, Big Data, Analytical Skills, Data Analysis, Data Preprocessing, Applied Machine Learning, Ideation, Exploratory Data Analysis, Model Evaluation, Technical Writing, Technical Communication

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Analyze Phase for the 6 σ Black Belt

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Statistical Hypothesis Testing, Statistical Analysis, Analysis, Statistical Inference, Process Analysis, Correlation Analysis, Data Analysis, Probability & Statistics, Risk Analysis, Regression Analysis, Sample Size Determination, Sampling (Statistics)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Awareness, Cross-Channel Marketing, Content Creation, AI Personalization, Consumer Behaviour, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    ETL Processing on Google Cloud Using Dataflow and BigQuery

    Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Data Migration, Cloud Storage

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Create a Business proposal with Visme for businesses

    Skills you'll gain: Proposal Writing, Business Writing, Proposal Development, Sales Presentation, Sales Presentations, Presentations, Value Propositions, Data Visualization, Company, Product, and Service Knowledge, Content Creation, Business Strategy, Entrepreneurship

    3.6
    Rating, 3.6 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Splunk Query Language and Data Analysis: EDUCBA
  • Ethical AI Use: Kennesaw State University
  • Environmental Economics: University of Michigan
  • Advancing Dairy Management with Artificial Intelligence: University of Illinois Urbana-Champaign
  • Planning a Machine Learning Project: Amazon Web Services
  • AI Workflow: Data Analysis and Hypothesis Testing: IBM
  • Scrum Certification with AI: LearnQuest
  • Data Mining Project: University of Colorado Boulder
  • The Analyze Phase for the 6 σ Black Belt: Kennesaw State University
  • AI for Business: ChatGPT for Brand Storytelling: Packt

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