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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • T

      The University of Edinburgh

      Chronic Respiratory Diseases (CRD) in Primary Care Settings

      Skills you'll gain: Pulmonology, Chronic Diseases, Hospice, Respiratory Care, Primary Care, Respiration, Patient Evaluation, Rehabilitation, Health Disparities, Health Assessment, Patient Education And Counseling, Community Health

      4.8
      Rating, 4.8 out of 5 stars
      ·
      8 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Agile Projects: Developing Tasks with Taiga

      Skills you'll gain: User Story, Agile Project Management, Agile Methodology, Product Roadmaps, Project Management Software, Project Management, Value Propositions, Stakeholder Communications, Customer experience strategy (CX)

      4.3
      Rating, 4.3 out of 5 stars
      ·
      20 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • P

      PwC India

      India Customs and Allied laws

      Skills you'll gain: Export Control, Business Valuation, Tax Compliance, Regulatory Compliance, Tax Laws, Intercompany Accounting, Tax, Analysis, Shipping and Receiving, Commercial Laws, Investigation, Economic Development, Compliance Management, Law, Regulation, and Compliance, Regulation and Legal Compliance, Registration, Procedure Development, Policty Analysis, Research, and Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11 reviews

      Beginner · Specialization · 1 - 3 Months

    • T

      Tecnológico de Monterrey

      Liderazgo y comportamiento organizacional

      Skills you'll gain: Influencing, Organizational Leadership, Leadership, Industrial and Organizational Psychology, Leadership and Management, Team Motivation, Leadership Development, Business Leadership, Psychology, Executive Presence, Staff Management, Organizational Effectiveness, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      235 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Gestión de proyectos e historias de usuario con Jira

      Skills you'll gain: User Story, Agile Methodology, Agile Project Management, Sprint Planning, Kanban Principles, Backlogs

      4.5
      Rating, 4.5 out of 5 stars
      ·
      19 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • M

      Microsoft

      Introduction to GitHub Copilot

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Generative AI, Computer Programming, Application Development, Development Environment, Microsoft Visual Studio, Computer Programming Tools, Python Programming

      4.5
      Rating, 4.5 out of 5 stars
      ·
      136 reviews

      Intermediate · Course · 1 - 4 Weeks

    • L

      L&T EduTech

      AI & ML Applications in Oil and Gas Industry

      Skills you'll gain: Big Data, Data Processing, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Process Engineering, Geostatistics, Anomaly Detection, Image Analysis, Energy and Utilities, Machine Learning, Automation, Physical Science, Natural Resource Management, Simulation and Simulation Software

      4.9
      Rating, 4.9 out of 5 stars
      ·
      38 reviews

      Beginner · Course · 1 - 4 Weeks

    • A

      Advancing Women in Tech

      Inspiring Peak Performance on Technical Teams

      Skills you'll gain: Engineering Management, Technical Management, Cross-Functional Collaboration, Team Performance Management, Technical Communication, Employee Coaching, Communication, Conflict Management, Performance Management, Meeting Facilitation, People Development, Virtual Teams, Labor Compliance, Agile Methodology, Constructive Feedback, Waterfall Methodology, Automation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      21 reviews

      Mixed · Course · 1 - 4 Weeks

    • T

      Tecnológico de Monterrey

      ¿Qué hacer con tu estrategia digital en tiempos de cambio?

      Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Customer Relationship Building, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience improvement, Cash Flows, Marketing Communications, Web Analytics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      107 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      SkillUp EdTech

      Software Development on SAP HANA

      Skills you'll gain: Data Modeling, SAP Applications, Systems Architecture, Systems Development, Enterprise Resource Planning, Functional Requirement, Software Development Tools, Data Migration, Software Development Methodologies, Database Systems, Business Analytics, Organizational Structure, Real Time Data

      4.2
      Rating, 4.2 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Manage Your Versions with Git (Part I)

      Skills you'll gain: Git (Version Control System), Version Control, Software Versioning, Software Development Tools, Software Configuration Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      102 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • M

      McMaster University

      Finance For Everyone: Value

      Skills you'll gain: Finance, Financial Analysis, Financial Market, Cash Flows, Financial Modeling, Investments, Business Valuation, Risk Management, Market Dynamics, Risk Analysis, Market Trend, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      241 reviews

      Mixed · Course · 1 - 4 Weeks

    Brand Management learners also search

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    1…281282283…685

    In summary, here are 10 of our most popular brand management courses

    • Chronic Respiratory Diseases (CRD) in Primary Care Settings: The University of Edinburgh
    • Agile Projects: Developing Tasks with Taiga: Coursera Project Network
    • India Customs and Allied laws: PwC India
    • Liderazgo y comportamiento organizacional: Tecnológico de Monterrey
    • Gestión de proyectos e historias de usuario con Jira: Coursera Project Network
    • Introduction to GitHub Copilot: Microsoft
    • AI & ML Applications in Oil and Gas Industry: L&T EduTech
    • Inspiring Peak Performance on Technical Teams: Advancing Women in Tech
    • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
    • Software Development on SAP HANA: SkillUp EdTech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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