What is a business model?

A business model is a format of work structure that helps companies define the characteristics of their business. In a business model, a company states what they do and what they create, who they sell to and who buys it, and how much money they make versus how much it costs to produce profits. In other words, a business model helps a company determine how it will create value. Business models tell investors and customers how a particular company plans to solve certain business problems, and in doing so, what the potential upside of the business model might hold. If a company cannot live up to its business model, then it may choose to cease operations.

What is it important to learn about business models?

It's important to learn that business models are the modern assessment vehicle for how businesses are viewed. Learning about business models can help you articulate your own vision down the road when you have great ideas for businesses and need to interest investors in your idea. When a business forms, it needs to develop and make a case for a business model to gather the basic assumptions about the company's business goal. A business model can also help you learn what path a company will take to chase any potential work opportunity.

What careers can I work in by learning business models?

When you learn about business models, the knowledge you gain can help you find career work in technology companies, advertising agencies, financial consultancies, banking, manufacturing, and other fields. This is because researching, developing, and creating a business model requires insightful thought and analysis about the business opportunity, the target market, and the potential for the business model. As you learn about business models, you start to acquire tips and techniques that help define what the business is and in what direction it's headed. That knowledge can help you grow your career faster within a corporation or a startup.

How can taking online courses help me learn about business models?

Taking online courses to learn about business models is a smart way to gain real-world insights into how certain companies have evolved to bring their products into the world. You will be exposed to both business innovators and opportunistic dreamers who figured out a way to sell a business model to investors, customers, and the world at large. When you gain this knowledge, you'll have the tools to go out and develop your own business model to create your own success.

What are the benefits of taking an online Business Model course?

Online Business Model courses offer a convenient and flexible way to enhance your existing knowledge or learn new Business Model skills. With a wide range of Business Model classes, you can conveniently learn at your own pace to advance your Business Model career skills.

What Business Model courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Business Model, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Business Model Courses - Learn Business Model Online

Explore the Business Model Course Catalog

Copenhagen Business School
Social Business Model and Planning for Social Innovation
Skills you'll gain: Team Oriented, Business Planning, Organizational Structure, Business Modeling, Entrepreneurship, Business Strategy, Entrepreneurial Finance, Fundraising, Governance, Value Propositions, Investments, Presentations
4.7
Rating, 4.7 out of 5 stars
120 reviews
Beginner · Course · 1 - 3 Months
Coursera Project Network
Créer un Business Model Canvas avec Miro
Skills you'll gain: Business Modeling, Presentations, Business Architecture, Data Visualization, Entrepreneurship, Value Propositions
Beginner · Guided Project · Less Than 2 Hours
Tecnológico de Monterrey
Design and innovation of business model
Skills you'll gain: Business Modeling, Entrepreneurship, Storytelling, Design Thinking, Business Strategies, Innovation, Business Leadership, Business Process, Strategic Thinking, Systems Thinking, Data Storytelling, Presentations, New Business Development, Media and Communications, Business Analysis, Organizational Strategy, Business Research, Market Opportunities, Value Propositions, General Networking
3.9
Rating, 3.9 out of 5 stars
8 reviews
Advanced · Course · 1 - 4 Weeks
University of Maryland, College Park
Lean Enterprise Framework: Transform the Business Model
Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer Analysis, Business Strategy, Persona Development, Lean Methodologies
Beginner · Course · 1 - 3 Months
Coursera Project Network
Business Model Canvas y Business Case en Miro
Skills you'll gain: Business Modeling, Virtual Teams, Team Building, Business Strategy, Project Design, New Business Development, Business Planning
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
NGO Startup Analysis with Nonprofit Business Model Canvas
Skills you'll gain: Stakeholder Engagement, Grant Writing, Resource Allocation, Strategic Decision-Making, Proposal Development, Strategic Thinking, Business Strategy, Fundraising, Business Modeling, Value Propositions
4.6
Rating, 4.6 out of 5 stars
19 reviews
Intermediate · Guided Project · Less Than 2 Hours
Institut Mines-Télécom
Digital Business - Understand the digital world
Skills you'll gain: Digital Transformation, Business Transformation, Entrepreneurship, Technology Strategies, Emerging Technologies, Business Technologies, Innovation, Business Strategies, Business Modeling, Market Dynamics, Network Model
4.6
Rating, 4.6 out of 5 stars
136 reviews
Mixed · Course · 1 - 4 Weeks
Copenhagen Business School
Sustainable Fashion
Skills you'll gain: Corporate Sustainability, Business Transformation, Environmental Social And Corporate Governance (ESG), Innovation, Business Strategies, Sustainability Reporting, Regulatory Requirements, Consumer Behaviour, Business Modeling, Systems Thinking, Strategic Partnership, Supply Chain Management, Material Handling, Waste Minimization, Product Lifecycle Management
4.8
Rating, 4.8 out of 5 stars
757 reviews
Beginner · Course · 1 - 3 Months
Howard University
Fundamentals of Business Problem Solving
Skills you'll gain: Spreadsheet Software, Microsoft Excel, Data Modeling, Business Modeling, Business Analysis, Product Assortment, Business Mathematics, Financial Modeling, Process Optimization, Revenue Management, Decision Making
4.7
Rating, 4.7 out of 5 stars
19 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free
Johns Hopkins University
Business Analytics with Excel: Elementary to Advanced
Skills you'll gain: Risk Modeling, Regression Analysis, Microsoft Excel, Business Analytics, Business Process Modeling, Business Risk Management, Business Modeling, Data Modeling, Resource Allocation, Statistical Analysis, Mathematical Modeling, Process Optimization, Financial Analysis, Spreadsheet Software, Predictive Analytics, Transportation Operations
4.8
Rating, 4.8 out of 5 stars
3.6K reviews
Intermediate · Course · 1 - 3 Months
SkillUp EdTech
Business Analysis: Process Modeling & Requirements Gathering
Skills you'll gain: Business Analysis, Business Process Modeling, Process Optimization, Requirements Management, Business Requirements, Process Analysis, Agile Methodology, Requirements Analysis, Stakeholder Management, Process Improvement, User Story, Gap Analysis, Prioritization
4.8
Rating, 4.8 out of 5 stars
11 reviews
Beginner · Course · 1 - 3 Months
Rice University
Business Statistics and Analysis
Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Pivot Tables And Charts, Regression Analysis, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Analysis, Statistical Modeling, Excel Formulas, Data Analysis, Data Presentation, Statistics, Sample Size Determination, Box Plots, Statistical Inference, Estimation
4.7
Rating, 4.7 out of 5 stars
13K reviews
Beginner · Specialization · 3 - 6 Months