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Marketing Strategy Courses Online

Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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Explore the Marketing Strategy Course Catalog

  • Status: Preview
    Preview
    U

    University of London

    Brand Management: Aligning Business, Brand and Behaviour

    Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Open University

    Sustainable Business Strategy for Future Leaders

    Skills you'll gain: Sustainable Business, Ideation, Systems Thinking, Sustainable Development, Creative Thinking, Corporate Sustainability, Sustainable Systems, Stakeholder Engagement, Business Modeling, Stakeholder Analysis, Critical Thinking, Innovation, Environmental Social And Corporate Governance (ESG), Cognitive flexibility, Business Systems Analysis, Business Continuity, Business Valuation, Value Propositions, Process Mapping, Problem Solving

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Business Strategy in Practice (Project-centered Course)

    Skills you'll gain: Peer Review, Organizational Strategy, Business Research, Project Management, Business Strategy, Competitive Analysis, Business Analysis, Strategic Decision-Making, Business Communication, Analysis, Report Writing, Business Writing, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    201 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Generative AI in Marketing

    Skills you'll gain: Marketing Analytics, Responsible AI, Persona Development, Advertising Campaigns, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta Social Media Marketing Capstone

    Skills you'll gain: Marketing Analytics, Social Media Marketing, Campaign Management, Communication, Analysis, Presentations, Social Media, Marketing, Digital Marketing, Marketing Strategies, Digital Advertising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Marketing Effectiveness, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Digital Marketing

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Data Governance, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Initial Product Strategy and Plan

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Modern Data Strategy for Enterprise Generative AI

    Skills you'll gain: Responsible AI, Data Governance, Data Strategy, Data Ethics, Data Management, Data Pipelines, Data Architecture, Generative AI, Metadata Management, Data Store, Governance, Data Loss Prevention, Data Security, Interoperability, Data Integrity, Docker (Software), Data Storage, LLM Application, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Analytics in Theory

    Skills you'll gain: Marketing Analytics, Web Analytics, Marketing Effectiveness, Digital Marketing, Marketing Strategies, Analytics, Marketing, Consumer Behaviour, Data Analysis, Data Visualization Software, Data Collection, Data Visualization, Regulatory Compliance

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for Execs & Business Leaders: Integration Strategy

    Skills you'll gain: AI Product Strategy, Responsible AI, Return On Investment, Data Strategy, Business Leadership, Generative AI, Business Strategy, Scalability, Compliance Management, Data-Driven Decision-Making, Business Ethics, Artificial Intelligence, Marketing Automation, Human Resources, Finance, Information Technology Operations

    4.9
    Rating, 4.9 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Brand Management: Aligning Business, Brand and Behaviour: University of London
  • Sustainable Business Strategy for Future Leaders: The Open University
  • Business Strategy in Practice (Project-centered Course): University of Virginia
  • Generative AI in Marketing: Board Infinity
  • Meta Social Media Marketing Capstone: Meta
  • Data Science for Marketing: University of Colorado System
  • Graduate Certificate in Digital Marketing: University of Illinois at Urbana-Champaign
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Product Management: Initial Product Strategy and Plan: SkillUp
  • Modern Data Strategy for Enterprise Generative AI: Fractal Analytics

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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