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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • U

      University of California, Irvine

      إدارة مخاطر المشروعات والتغييرات التي تطرأ عليها

      Skills you'll gain: Project Risk Management, Change Control, Communication Planning, Project Scoping, Risk Analysis, Scope Management, Project Management, Change Management, Stakeholder Management, Performance Measurement, Strategic Communication, Timelines, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Project Management: Gestiona tu proyecto y equipo con Canva

      Skills you'll gain: Product Roadmaps, Timelines, Presentations, Milestones (Project Management), Kanban Principles, Project Design, Project Management, Team Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      215 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • M

      Microsoft

      Boost Your Productivity with GitHub Copilot

      Skills you'll gain: Microsoft Copilot, Prompt Engineering, Microsoft Visual Studio, Integrated Development Environments, Development Environment, Program Development, Generative AI, Software Installation, Application Development

      4.3
      Rating, 4.3 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Michigan

      Human Health Risks, Health Equity, and Environmental Justice

      Skills you'll gain: Social Justice, Environmental Issue, Health Equity, Health Disparities, Environmental Policy, Risk Management, Mitigation, Risk Analysis, Public Health, Pollution Prevention, Community Health, Vulnerability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      Universitat Autònoma de Barcelona

      Competencias digitales de ofimática: Microsoft PowerPoint

      Skills you'll gain: Microsoft PowerPoint, Presentations, Productivity Software, Microsoft 365, Multimedia, Information Technology, Editing, End User Training and Support

      4.7
      Rating, 4.7 out of 5 stars
      ·
      92 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The State University of New York

      Career Self-Management Advanced Certification

      Skills you'll gain: Strategic Communication, Peer Review, Professional Development, Employee Coaching, Communication Strategies, Collaboration, Personal Development, Strategic Planning, Content Creation, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Social Media, Marketing Strategies, Investigation

      4.2
      Rating, 4.2 out of 5 stars
      ·
      11 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Q

      Queen Mary University of London

      Stepping Up: Leading Others

      Skills you'll gain: Team Leadership, Delegation Skills, Team Performance Management, Leadership, People Management, Team Building, Virtual Teams, Mentorship, Conflict Management, Coaching, Constructive Feedback, Goal Setting, Communication Strategies, Cultural Diversity, Diversity and Inclusion

      4.4
      Rating, 4.4 out of 5 stars
      ·
      42 reviews

      Advanced · Course · 1 - 4 Weeks

    • S

      Starweaver

      Automation for Business

      Skills you'll gain: Business Process Automation, Automation, Business Workflow Analysis, Process Analysis, Business Process, Compliance Management, Regulatory Compliance, Business Transformation, Business Technologies, Return On Investment, Continuous Improvement Process, Change Management

      4.2
      Rating, 4.2 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • N

      NIIT

      RESTful Microservices Using Node.js and Express

      Skills you'll gain: Node.JS, API Gateway, MySQL, Restful API, MongoDB, Microservices, API Design, NoSQL, Database Design, Relational Databases, Unit Testing, SQL, Databases, Server Side, Application Deployment, Javascript, Application Programming Interface (API), Software Documentation, Data Modeling, Data Integrity

      3.7
      Rating, 3.7 out of 5 stars
      ·
      113 reviews

      Intermediate · Specialization · 3 - 6 Months

    • R

      Rice University

      Capstone: Build a Winning Investment Portfolio

      Skills you'll gain: Portfolio Management, Asset Management, Investments, Wealth Management, Financial Market, Simulation and Simulation Software, Equities, Performance Analysis, Market Trend, Financial Analysis, Risk Analysis, Decision Making, Peer Review, Forecasting

      4.4
      Rating, 4.4 out of 5 stars
      ·
      65 reviews

      Mixed · Course · 1 - 3 Months

    • Y

      Yonsei University

      Financial Analysis for Startups

      Skills you'll gain: Financial Analysis, Financial Statements, Financial Modeling, Financial Forecasting, Income Statement, Balance Sheet, Financial Planning, Cash Flows, Business Valuation, Business Metrics, Asset Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      112 reviews

      Beginner · Course · 1 - 4 Weeks

    • E

      Emory University

      Extinctions: Past, Present, & Future

      Skills you'll gain: Environment, Physical Science, Environmental Issue, Environment and Resource Management, Environmental Science, Ancient History, World History, Timelines, Biology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      138 reviews

      Beginner · Course · 1 - 3 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…315316317…685

    In summary, here are 10 of our most popular brand management courses

    • إدارة مخاطر المشروعات والتغييرات التي تطرأ عليها: University of California, Irvine
    • Project Management: Gestiona tu proyecto y equipo con Canva: Coursera Project Network
    • Boost Your Productivity with GitHub Copilot: Microsoft
    • Human Health Risks, Health Equity, and Environmental Justice: University of Michigan
    • Competencias digitales de ofimática: Microsoft PowerPoint: Universitat Autònoma de Barcelona
    • Career Self-Management Advanced Certification: The State University of New York
    • Stepping Up: Leading Others: Queen Mary University of London
    • Automation for Business: Starweaver
    • RESTful Microservices Using Node.js and Express: NIIT
    • Capstone: Build a Winning Investment Portfolio: Rice University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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