Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Apache Hadoop, Real Time Data, Apache Spark, Apache Kafka, Data Integration, Apache Hive, Big Data, Applied Machine Learning, System Design and Implementation, Distributed Computing, Data Processing, MongoDB, NoSQL, SQL, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Presentations, Prompt Engineering, Responsible AI, Verbal Communication Skills, Sampling (Statistics), Data Storytelling, Spreadsheet Software, Generative AI, Data Analysis
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, AI Enablement, Responsible AI, Artificial Intelligence, Robotics, Automation, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Advanced Analytics, Predictive Analytics, Law, Regulation, and Compliance, Ethical Standards And Conduct, Cognitive flexibility, Governance, Investment Management, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Sales Presentation, User Accounts, Account Management, Data Visualization, Business Communication, Data Storytelling, Content Creation, Entrepreneurship, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Universidad de los Andes
Skills you'll gain: Spatial Analysis, NoSQL, Spatial Data Analysis, Geospatial Mapping, Geographic Information Systems, Big Data, MongoDB, File Systems, Apache Hadoop, Distributed Computing, Data Architecture, Cloud Computing, Apache Spark, Public Cloud, Database Systems, Data Processing, Scalability, Databases, Environmental Monitoring, Climate Change Programs
Beginner · Specialization · 3 - 6 Months

Ball State University
Skills you'll gain: Data Visualization, Rmarkdown, Exploratory Data Analysis, Data Visualization Software, Ggplot2, Interactive Data Visualization, Plot (Graphics), Statistical Visualization, R (Software), R Programming, Data Storytelling, Histogram, Scatter Plots, Data Analysis, Tidyverse (R Package), Data Manipulation
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Supervised Learning, Machine Learning Methods, Classification Algorithms, Machine Learning, Data Analysis, Driving engagement
Intermediate · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Data Strategy, Data Ethics, Customer Data Management, Market Opportunities, Data Governance, Data Management, Data-Driven Decision-Making, Big Data, Customer Insights, Personally Identifiable Information, Advertising, Strategic Thinking, Business Transformation, Business Ethics, User Research, Innovation
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Data Presentation, Data Visualization Software, Data Import/Export, Big Data, Analytics, Cloud Computing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Operations Research, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Improvement and Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Real Time Data, Digital Transformation, Looker (Software), Business Intelligence, Data Strategy, Data Transformation, Business Intelligence Software, Google Cloud Platform, Big Data, Analytics, Data Storage, Data Storage Technologies, Dataflow, Data Pipelines, Data Management, Cloud Solutions
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, OpenAI API, Generative AI, Exploratory Data Analysis, OpenAI, ChatGPT, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Product Knowledge, Sales Strategy, E-Commerce, Python Programming
Intermediate · Guided Project · Less Than 2 Hours