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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • Status: New
      New
      N

      National Taiwan University

      初級會計學一:會計循環與收入認列 (Financial Accounting 101)

      Skills you'll gain: Cash Receipts, Cash Management, Internal Controls, Revenue Recognition, Ledgers (Accounting), Accounting, Financial Accounting, Financial Reporting, Financial Statements, Generally Accepted Accounting Principles (GAAP), Accounting Records, Accrual Accounting, Bookkeeping, Income Statement, Balance Sheet, Accounts Payable, Journals

      Beginner · Course · 1 - 3 Months

    • I

      Infosec

      JavaScript Security Part 3

      Skills you'll gain: Application Security, Serverless Computing, Secure Coding, Risk Management Framework, Threat Modeling, Cloud Security, Infrastructure Security, Cloud Services, Web Applications, Cloud Platforms, Amazon Web Services

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Intermediate · Course · 1 - 4 Weeks

    • S

      SkillUp EdTech

      Data Integration, Data Storage, & Data Migration

      Skills you'll gain: Data Migration, Cloud Storage, Data Management, Data Integration, Data Storage, Data Infrastructure, Data Architecture, Data Security, Data Pipelines, Data Loss Prevention, Disaster Recovery

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Managing Teams Documents and Files

      Skills you'll gain: Microsoft Teams, Collaborative Software, File Management, Document Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • E

      EIT Digital

      Becoming a Cybersecurity Consultant

      Skills you'll gain: Cybersecurity, Threat Modeling, Cyber Attacks, Cyber Security Strategy, Cyber Threat Intelligence, Cyber Risk, Cyber Security Assessment, Network Security, Risk Management, Security Controls, Data Security, Information Privacy, Vulnerability Assessments, Business Economics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Houston

      Value-Based Care: Quality Improvement in Organizations

      Skills you'll gain: Continuous Quality Improvement (CQI), Quality Improvement, Organizational Leadership, Health Care Administration, Visionary, Organizational Change, Process Improvement, Team Management, Diversity Awareness, Collaboration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      P

      PwC India

      Transfer Pricing: Basic concepts and compliances

      Skills you'll gain: Tax Compliance, Tax Laws, Compliance Reporting, Compliance Management, Regulatory Compliance, Corporate Tax, Regulatory Requirements, Document Management, International Finance, Report Writing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • B

      Board Infinity

      Mastering SHRM Certification

      Skills you'll gain: HR Tech, Human Resources, Human Resource Strategy, Leadership Studies, Workforce Development, Employee Training, Professional Networking, Continuous Improvement Process, Innovation, Ethical Standards And Conduct, Change Management, Analysis, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      18 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Mercadotecnia en un mundo digital

      Skills you'll gain: MarTech, Marketing Channel, Digital Transformation, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Price Negotiation, Consumer Behaviour, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      Whizlabs

      Storage in Azure

      Skills you'll gain: Microsoft Azure, Data Management, Cloud Storage, Data Storage, Azure Active Directory, Role-Based Access Control (RBAC), Identity and Access Management, Data Security, Encryption, Disaster Recovery

      4.3
      Rating, 4.3 out of 5 stars
      ·
      25 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      É

      École Polytechnique Fédérale de Lausanne

      Villes africaines I: Introduction à la planification urbaine

      Skills you'll gain: Governance, Land Management, Community Development, Environmental Issue, Economic Development, Public Policies, Finance, Transportation Operations, Socioeconomics, Demography

      4.7
      Rating, 4.7 out of 5 stars
      ·
      44 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Glasgow

      Data-Driven Leadership Skills Course 1: Leadership Narrative

      Skills you'll gain: Data-Driven Decision-Making, Business Leadership, Leadership Studies, Organizational Leadership, Leadership, Strategic Leadership, Organizational Structure, Leadership and Management, Social Sciences, Ancient History

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
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    1…329330331…687

    In summary, here are 10 of our most popular brand management courses

    • 初級會計學一:會計循環與收入認列 (Financial Accounting 101): National Taiwan University
    • JavaScript Security Part 3: Infosec
    • Data Integration, Data Storage, & Data Migration: SkillUp EdTech
    • Managing Teams Documents and Files : Coursera Project Network
    • Becoming a Cybersecurity Consultant: EIT Digital
    • Value-Based Care: Quality Improvement in Organizations: University of Houston
    • Transfer Pricing: Basic concepts and compliances: PwC India
    • Mastering SHRM Certification: Board Infinity
    • Mercadotecnia en un mundo digital: University of Illinois Urbana-Champaign
    • Storage in Azure: Whizlabs

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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