Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Facebook, Social Media Marketing, Social Media Campaigns, Social Media Management, Advertising, Content Performance Analysis, Account Management, Customer Communications Management, Target Audience, Customer Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours

University of Colorado System
Skills you'll gain: Grant Writing, Sample Size Determination, Biostatistics, Statistical Analysis, Data Analysis, Clinical Research, Statistical Methods, Statistical Reporting, Science and Research
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Decision Making, Driving engagement, Behavioral Economics, Human Factors, UI/UX Strategy, User Experience, Persona (User Experience), User Centered Design, User Experience Design, Usability Testing, Psychology, Experimentation, Design Strategies, Trustworthiness, Motivational Skills, Social Skills, Behavioral Management, Product Management, Ethical Standards And Conduct, Digital Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Scheduling, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours

University of California San Diego
Skills you'll gain: Digital pedagogy, Technical Communication, Digital Transformation, Cloud Computing, Big Data, Hypertext Markup Language (HTML), Cloud Storage, File Transfer Protocol (FTP), Data Science, Amazon Web Services, SQL, Databases
Beginner · Course · 1 - 3 Months

Goldman Sachs
Skills you'll gain: Competitive Analysis, Value Propositions, Business Marketing, Target Market, Business Strategy, Competitive Intelligence, Market Research, Price Negotiation, Customer Insights, Market Analysis
Mixed · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Correlation Analysis, Predictive Modeling, Data Collection, Regression Analysis, Data Science, Applied Machine Learning, Forecasting, Data Analysis, Statistical Modeling, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Exploratory Data Analysis, Feature Engineering, Model Evaluation
Beginner · Course · 1 - 4 Weeks

Alibaba Cloud Academy
Skills you'll gain: Data Visualization Software, Big Data, Apache Hadoop, Apache Spark, Apache Hive, Distributed Computing, Data Processing, Data Warehousing, Data Integration, Cloud Security, Cloud Technologies, Artificial Intelligence and Machine Learning (AI/ML), SQL
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Social Impact, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, FinTech, Business Technologies, International Relations, Blockchain, Business Strategies, Digital Transformation, Digital Assets, Global Marketing, Performance Measurement, Business Transformation, Supply Chain, Investments
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: A/B Testing, Statistical Hypothesis Testing, Statistical Methods, Advanced Analytics, Statistical Analysis, Correlation Analysis, Data Analysis, Report Writing, Probability & Statistics, Analytical Skills, Data-Driven Decision-Making, Health Information Management and Medical Records, Business Process Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Simulations, Visualization (Computer Graphics), Statistical Visualization, R (Software), R Programming, Statistical Modeling, Statistical Programming, Statistical Analysis, Process Analysis, Data Analysis, Test Case
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Storytelling, Looker (Software), Data Visualization Software, Data Preprocessing, Data Analysis, Big Data, Analytics, Google Cloud Platform, Cloud Storage, Data Warehousing, Applied Machine Learning, Data Storage, SQL, Data Manipulation
Beginner · Course · 1 - 3 Months