• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Strategy

Marketing Strategy Courses Online

Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Marketing Strategy Course Catalog

  • C

    Coursera Project Network

    دمج التطبيقات في لوحة معلومات هووتسويت

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Facebook, Social Media Campaigns, Dashboard, Account Management, User Accounts, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Strategic Info Systems: Planning & Business Alignment

    Skills you'll gain: Scope Management, Requirements Management, Project Scoping, Project Documentation, Change Control, Project Planning, Agile Methodology, Strategic Planning, Project Management Life Cycle, Project Management, Business Planning, Systems Thinking, Risk Management, Stakeholder Communications

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    كيفية استعمال التطبيق هبسبوت

    Skills you'll gain: Dashboard, Business Reporting, HubSpot CRM, User Accounts, Customer Relationship Management (CRM) Software, Work Order

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    Y

    Yale University

    借助数字媒体实现卫生成果

    Skills you'll gain: Digital Media Strategy, Health Promotion, Persuasive Communication, Digital Advertising, Public Health, Driving engagement, Behavioral Health, Program Evaluation, Facebook, Instagram, Digital Communications, Surveys, Data Collection

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenAI for Performance Reviews: Streamline Feedback Processes

    Skills you'll gain: Performance Review, Performance Appraisal, Generative AI Agents, Employee Performance Management, AI Personalization, Workforce Development, Employee Coaching, Smart Goals, Human Resource Strategy, Constructive Feedback, Responsible AI, Performance Analysis, Automation, Coaching, Data-Driven Decision-Making, Continuous Improvement Process, Trend Analysis, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Managing Change when Moving to Google Cloud en Français

    Skills you'll gain: Change Management, Talent Management, Organizational Change, Cloud Computing, Business Transformation, Collaborative Software, People Management, Google Cloud Platform, Human Resource Strategy, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Introduction to Responsible AI - 简体中文

    Skills you'll gain: Responsible AI, Artificial Intelligence, Business Ethics, Governance, AI Product Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google Cloud

    Agentes de IA generativa: transforme sua organização

    Skills you'll gain: Generative AI Agents, Generative AI, AI Product Strategy, Google Cloud Platform, LLM Application, Customer experience improvement, Artificial Intelligence, Innovation, Prompt Engineering, Organizational Strategy, Technology Strategies, Tool Calling

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Advanced Git Features

    Skills you'll gain: Git (Version Control System), GitHub, GitLab, Version Control, Bitbucket, Continuous Deployment

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Capitals Coalition

    Valorizar a natureza e pessoas para melhor tomada de decisão

    Skills you'll gain: Stakeholder Engagement, Stakeholder Analysis, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Business Risk Management, Sustainable Business, Business Valuation, Cost Benefit Analysis, Natural Resource Management, Human Capital, Case Studies, Decision Making, Project Scoping

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Français

    Skills you'll gain: Google Gemini, Marketing Analytics, Analytics, Customer Analysis, Generative AI, Data Analysis, Customer Insights, Google Cloud Platform, Customer Data Management, Marketing Strategies, Predictive Modeling, Forecasting, SQL

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google Cloud

    IA générative : découvrir les concepts fondamentaux

    Skills you'll gain: Responsible AI, Generative AI, Large Language Modeling, Google Cloud Platform, AI Product Strategy, Data Modeling, Artificial Intelligence, Unstructured Data, Machine Learning, Data Quality, Data Security

    Beginner · Course · 1 - 4 Weeks

Marketing Strategy learners also search

Marketing
Digital Marketing
Content Strategy
Beginner Digital Marketing
Social Media Marketing
Digital Marketing Projects
Advanced Digital Marketing
Beginner Social Media Marketing
1…335336337…343

In summary, here are 10 of our most popular marketing strategy courses

  • دمج التطبيقات في لوحة معلومات هووتسويت: Coursera Project Network
  • Strategic Info Systems: Planning & Business Alignment: Northeastern University
  • كيفية استعمال التطبيق هبسبوت: Coursera Project Network
  • 借助数字媒体实现卫生成果: Yale University
  • GenAI for Performance Reviews: Streamline Feedback Processes: Coursera Instructor Network
  • Managing Change when Moving to Google Cloud en Français: Google Cloud
  • Introduction to Responsible AI - 简体中文: Google Cloud
  • Agentes de IA generativa: transforme sua organização: Google Cloud
  • Advanced Git Features: Board Infinity
  • Valorizar a natureza e pessoas para melhor tomada de decisão: Capitals Coalition

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok