• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Global Challenges in Business Graduate Certificate

    Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Marketing Analytics, Product Marketing, Financial Data, Marketing Management, Interactive Data Visualization, Data Literacy, Transfer Learning, Advertising, Applied Machine Learning, Statistical Machine Learning, Financial Statement Analysis, Pandas (Python Package), Random Forest Algorithm, Operations Research, Process Optimization, Scikit Learn (Machine Learning Library)

    Credit offered

    Mastertrack · 6 - 12 Months

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Quantitative Research, Survey Creation, Risk Mitigation, Mitigation, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Immigration Law, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Organizational Strategy, Engineering Management, Product Management, Technology Strategies, Business Modeling, Systems Thinking, Project Management, Prototyping, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Feasibility Studies, Infrastructure Security, Financial Statements, Environmental Management Systems, Asset Management, Project Risk Management, Operations Research, Team Management, Operational Efficiency

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Managerial Economics & Business Analysis Graduate Certificate

    Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Digital Marketing

    Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • I

    Indian School of Business

    Certificate in Strategic Leadership

    Skills you'll gain: Business Strategy, Crisis Management, Strategic Planning, Strategic Leadership, Professional Development, Business Leadership, Growth Strategies, Business Modeling, Leadership Development, Leadership, Leadership and Management, Competitive Analysis, Stakeholder Communications, Competitive Intelligence, Team Leadership, Business Ethics, Strategic Decision-Making, Value Propositions, Market Analysis, Market Opportunities

    University Certificate · 6 - 12 Months

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Leadership, Organizational Strategy, Business Modeling

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Taxation

    Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • H

    HEC Paris

    Executive MSc & MSc in Innovation and Entrepreneurship

    Skills you'll gain: New Product Development, Research Methodologies, Intellectual Property, Performance Measurement, Design Thinking, Value Propositions, Financial Modeling, Private Equity, Team Building, Social Media Strategy, Business Modeling, Active Listening, Sustainable Business, Business Planning, Business Strategy, Social Impact, Supplier Relationship Management, Ideation, Entrepreneurship, Innovation

    Earn a degree

    Degree · 1 - 4 Years

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…335336337338

In summary, here are 10 of our most popular market research courses

  • Global Challenges in Business Graduate Certificate: University of Illinois at Urbana-Champaign
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Managerial Economics & Business Analysis Graduate Certificate: University of Illinois at Urbana-Champaign
  • Bachelor of Science in Business Administration: University of London
  • Graduate Certificate in Digital Marketing: University of Illinois at Urbana-Champaign
  • Certificate in Strategic Leadership: Indian School of Business
  • MSc Management: University of Huddersfield

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok