Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Pipelines, Data Import/Export, Data Processing, Data Manipulation, SQL, Data Transformation, Google Cloud Platform, Big Data, Data Management, Cloud Storage
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Apache Kafka, Apache Spark, Scala Programming, Real Time Data, Apache Hadoop, Data Pipelines, Apache Cassandra, Applied Machine Learning, Big Data, Data Processing, Application Deployment, Distributed Computing, Development Environment
Advanced · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Market Data, Public Policies, Consumer Behaviour, Cost Benefit Analysis, Policty Analysis, Research, and Development, Price Negotiation, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
Intermediate · Course · 1 - 3 Months

Pearson
Skills you'll gain: Splunk, Dashboard, Ad Hoc Reporting, Data Visualization Software, Event Monitoring, Security Information and Event Management (SIEM), Statistical Analysis, Software Installation, Analytics, Data Analysis, Anomaly Detection, Big Data, Query Languages
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Data Import/Export, Data Manipulation, Predictive Modeling, Statistical Analysis, SQL, Logistic Regression, Regression Analysis, R (Software), Data Analysis, Pandas (Python Package), Excel Macros, Statistical Hypothesis Testing, Software Installation, Data Cleansing, System Configuration
Beginner · Course · 3 - 6 Months

Northeastern University
Skills you'll gain: Probability & Statistics, Probability Distribution, Probability, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Bayesian Statistics, Descriptive Statistics, Data Analysis, Statistical Visualization, Correlation Analysis, Reliability, Risk Modeling
Mixed · Course · 1 - 3 Months

Indian Institute of Technology Guwahati
Skills you'll gain: User Research, UI/UX Research, Competitive Analysis, Qualitative Research, User Experience, User Experience Design, Usability Testing, User Centered Design, Persona (User Experience), Research Methodologies, Focus Group, Interviewing Skills, Requirements Elicitation, Data Collection, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Marketing Analytics, Customer Engagement, Direct Marketing, Analysis, Customer Communications Management, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Sheets, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, Financial Data
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Analysis, Market Analysis, Sales Strategy, Market Research, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Data Processing, Pandas (Python Package), Data Transformation, SQL, Jupyter, Google Cloud Platform, Analytics, Cloud Storage
Advanced · Course · 1 - 3 Months