Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Looker (Software), Interactive Data Visualization, Dashboard, Data Visualization Software, Data Presentation, Exploratory Data Analysis, Data Access, Data Analysis, Analysis, Google Cloud Platform, Data Management
Beginner · Project · Less Than 2 Hours

Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Preprocessing, Regression Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Analysis, Matplotlib, Random Forest Algorithm, Machine Learning, Data Visualization, Decision Tree Learning, Artificial Neural Networks, Deep Learning, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Data Management, Data Pipelines, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Experience Manager, E-Commerce, Product Knowledge, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Customer experience improvement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Preprocessing, Embeddings, Text Mining, Data Processing, Multilingualism, Applied Machine Learning, Pandas (Python Package), Data Transformation, NumPy, Scikit Learn (Machine Learning Library), Computer Programming, Software Installation
Intermediate · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Governance, Quality Assurance, Data Collection, Data Strategy, Data Preprocessing, Data Analysis, Verification And Validation, Design Strategies, Sampling (Statistics)
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Digital Transformation, Google Cloud Platform, Big Data, Looker (Software), Cloud Computing, Machine Learning, Analytics, Data Management, Data Lakes, Data Storage, Unstructured Data, Data Quality, Business Intelligence, Data-Driven Decision-Making, Customer experience improvement, Artificial Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Figma (Design Software), User Experience Design, User Centered Design, Design, Web Design, Layout Design, Style Guides, Typography
Intermediate · Guided Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Market Data, Public Policies, Consumer Behaviour, Cost Benefit Analysis, Policty Analysis, Research, and Development, Price Negotiation, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Real Time Data, Data Strategy, Data Governance, Data Transformation, Business Transformation, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Data Management, Data Pipelines, Cloud Solutions, Data Storage
Beginner · Course · 1 - 3 Months