Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Artificial Intelligence, Large Language Modeling, Embeddings, Text Mining, Generative AI, Natural Language Processing, Python Programming, Application Programming Interface (API), Scripting
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Supply Chain Management, Supply Chain Planning, Business Transformation, Business Strategies, Value Propositions, Digital Transformation, Cloud Computing, Cloud Applications, Business Modeling, Big Data, Automation, Internet Of Things, Systems Integration, Machine Learning, Blockchain
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Text Mining, Statistical Analysis, Data Visualization, Descriptive Statistics, Data Analysis, Computer Programming, Mathematical Software, Data Preprocessing, Data Manipulation, Linear Algebra, Software Installation
Mixed · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Overcoming Objections, Rapport Building, Sales, Sales Strategy, Negotiation, Contract Negotiation, Relationship Building, Price Negotiation, Sales Presentation, Communication, Communication Strategies, Intercultural Competence, Virtual Teams, Business Research, Active Listening, Market Research, Empathy & Emotional Intelligence, Marketing Psychology, Digital Communications, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Responsible AI, Generative AI, AI Security, AI Product Strategy, Google Cloud Platform, Machine Learning Methods, Large Language Modeling, Machine Learning, Artificial Intelligence, Data Analysis, Data Quality, Data Preprocessing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Data Analysis Expressions (DAX), Ad Hoc Analysis, Data Analysis, Exploratory Data Analysis, Data Visualization Software
Beginner · Project · Less Than 2 Hours
Skills you'll gain: Model Evaluation, Technical Communication, Technical Product Management, Workflow Management, Performance Metric, Data Analysis, Agile Methodology, Project Management, Stakeholder Communications, Communication, Data-Driven Decision-Making, Machine Learning, R Programming, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Multimodal Prompts, Data Processing, Text Mining
Beginner · Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Web Scraping, Research Design, Matplotlib, Research, Data Ethics, Data Collection, Seaborn, Text Mining, Data Science, Data Visualization Software, JSON, Data Manipulation, Data Analysis, Python Programming, Natural Language Processing, Data Structures, Data Preprocessing, Programming Principles
Build toward a degree
Beginner · Course · 1 - 3 Months

AI CERTs
Skills you'll gain: Blockchain, Business Leadership, FinTech, Strategic Leadership, Leadership, Business Transformation, Emerging Technologies, Business, Health Technology, Regulatory Compliance, Business Planning, Legal Risk, Supply Chain Management, Compliance Management, Payment Systems, Cloud Computing, Cryptography, Distributed Computing, Cloud Computing Architecture, Artificial Intelligence
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours