Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming
Beginner · Specialization · 1 - 4 Weeks

Skills you'll gain: Sampling (Statistics), Data Mining, Statistical Hypothesis Testing, Probability, Linear Algebra, Statistical Analysis, Statistical Inference, Data Analysis, Probability Distribution, Statistics, Machine Learning Algorithms, Machine Learning, Python Programming
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Advanced · Course

Skills you'll gain: Scalability, Time Series Analysis and Forecasting, File I/O, Predictive Modeling, Programming Principles, Data Import/Export, Matlab, Exploratory Data Analysis, Scripting, Data Preprocessing, Statistical Analysis, Data Analysis, Data Processing, Data Manipulation, Applied Machine Learning
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, AI Enablement, Data Pipelines, Exploratory Data Analysis, Google Cloud Platform, Data Preprocessing, Data Transformation, Data Analysis, Generative AI, SQL
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Revenue Management, Data Ethics, Database Design, Customer Analysis, Descriptive Analytics, FinTech, Large Language Modeling, Biostatistics, Web Scraping, Social Network Analysis, People Analytics, Time Series Analysis and Forecasting, Predictive Analytics, Social Determinants Of Health, Unsupervised Learning, Gerontology, Data Visualization, Deep Learning, Spatial Data Analysis, Bayesian Statistics
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, AI Enablement, Google Cloud Platform, Prompt Engineering, Web Analytics and SEO, Content Management, Web Design and Development
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Looker (Software), Data Transformation, Data Pipelines, SQL, Big Data, Business Intelligence, Dashboard, Data Visualization Software, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Integrity, Google Sheets
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Lakes, Data Warehousing, Data Pipelines, Data Infrastructure, Data Architecture, Cloud Engineering, Cloud Storage, Google Cloud Platform, Data Storage, Big Data, Data Storage Technologies, Data Processing, Database Design, SQL
Intermediate · Course · 1 - 3 Months