Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, Google Cloud Platform, Cloud Infrastructure, MLOps (Machine Learning Operations), Big Data, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Machine Learning, Model Deployment, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

S.P. Jain Institute of Management and Research
Skills you'll gain: Mergers & Acquisitions, Search Engine Marketing, Working Capital, Competitive Analysis, Operations Management, Business Valuation, Manufacturing Operations, Design Thinking, Large Language Modeling, Business Strategy, Supply Chain Management, Digital Transformation, Consumer Behaviour, Team Management, Organizational Change, Change Management, Promotional Strategies, Financial Statement Analysis, Technical Consulting, Business Analytics
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Data Ethics, NoSQL, Digital Transformation, Data Mining, MongoDB, SQL, Big Data, Database Theory, Data Analysis, Predictive Analytics, R Programming, Data-Driven Decision-Making, Analytical Skills, Business Strategy, Data Strategy, Organizational Strategy, Business Modeling
Credit offered
Mastertrack · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Data Visualization, Exploratory Data Analysis, Supervised Learning, Model Evaluation, Dimensionality Reduction, Predictive Modeling, Data Science, Descriptive Analytics, Data Analysis, Plot (Graphics), Matplotlib, Visualization (Computer Graphics), Pandas (Python Package), Time Series Analysis and Forecasting, Machine Learning Algorithms, Data Integration, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: User Feedback, Stakeholder Communications, Surveys, Stakeholder Management, Performance Metric, Project Management Software, Change Management, Communication, Organizational Change, Business Metrics, Data-Driven Decision-Making, Agile Project Management, Communication Strategies, Data Analysis, Case Studies
Beginner · Course · 1 - 4 Weeks
Coursera
Skills you'll gain: Data Governance, Role-Based Access Control (RBAC), Responsible AI, Governance, Data Management, Generative AI, Metadata Management, AI Security, Data Quality, Data Access, Identity and Access Management, Benchmarking, Data Security, SQL, Quality Assurance and Control
Intermediate · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Advanced · Course

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, AI Enablement, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Data Governance, Metadata Management, Data Management, Google Cloud Platform, Data Architecture, Data Warehousing, Big Data, Advanced Analytics, Operational Databases, Cloud Storage, Data Security, Applied Machine Learning
Intermediate · Course · 1 - 3 Months