Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Leeds
Skills you'll gain: Data Ethics, Data Presentation, Regression Analysis, Web Scraping, Data Storytelling, Statistical Hypothesis Testing, Matplotlib, Bayesian Statistics, Data Analysis, Statistical Machine Learning, Model Evaluation, Exploratory Data Analysis, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Applied Machine Learning, Statistical Modeling, Data Preprocessing, Object Oriented Programming (OOP), Linear Algebra
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: PySpark, Power BI, Apache Spark, Data Visualization Software, Distributed Computing, Databricks, Dashboard, Big Data, SQL, Business Intelligence, Data Processing, Data Pipelines, Self Service Technologies, Data Transformation, Performance Tuning
Mixed · Course · 1 - 3 Months

Skills you'll gain: Anomaly Detection, Microsoft Azure, Application Performance Management, Site Reliability Engineering, Time Series Analysis and Forecasting, Generative AI, Query Languages, Data Integration, Process Optimization, Data Analysis, Scalability, User Feedback
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Design Thinking, Active Listening, Innovation, Organizational Structure, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Intellectual Property, Technology Strategies, Business Strategy, Leadership, Ideation, Strategic Decision-Making, Emotional Intelligence
University Certificate · 6 - 12 Months

Ball State University
Skills you'll gain: Data Ethics, Graph Theory, Data Collection, Supervised Learning, Software Development Methodologies, File Systems, SQL, Statistical Hypothesis Testing, Statistical Methods, Data Wrangling, Logistic Regression, SAS (Software), Object Oriented Programming (OOP), Spatial Analysis, Text Mining, Financial Data, Artificial Intelligence, Analytics, Natural Language Processing, R Programming
Earn a degree
Degree · 1 - 4 Years
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Deep Learning, Service Level, Probability, Statistical Modeling, Recurrent Neural Networks (RNNs), Machine Learning Algorithms, Applied Machine Learning, Anomaly Detection, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Exploratory Data Analysis, Dimensionality Reduction, Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months

Ball State University
Skills you'll gain: Data Ethics, Full-Stack Web Development, Graph Theory, Data Collection, Supervised Learning, Software Development Methodologies, File Systems, SQL, Statistical Methods, Data Wrangling, Theoretical Computer Science, Application Security, Cryptography, Object Oriented Programming (OOP), Statistical Hypothesis Testing, Text Mining, Artificial Intelligence, Analytics, Natural Language Processing, R Programming
Earn a degree
Degree · 1 - 4 Years

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years

University of Colorado Boulder
Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Prompt Engineering, Sustainability Reporting, Database Design, Unsupervised Learning
Earn a degree
Degree · 1 - 4 Years

University Certificate · 6 - 12 Months
O.P. Jindal Global University
Skills you'll gain: Surveys, Diplomacy, Intelligence Collection and Analysis, Survey Creation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy, Conflict Management
Earn a degree
Degree · 1 - 4 Years