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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Packt

    Data Processing and Exploration with NumPy & Pandas

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

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    New York Institute of Finance

    공급망금융 시장 및 핀테크 생태계

    Skills you'll gain: Financial Market, Supply Chain Management, Financial Systems, Market Trend, Market Dynamics, FinTech, Financial Services, Market Analysis, Supplier Relationship Management, Banking, Stakeholder Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Smart Work Strategies for Improved Productivity

    Skills you'll gain: Adaptability, Prioritization, Continuous Improvement Process, Goal Setting, Process Improvement, Data Management, Smart Goals, Team Management, Business Workflow Analysis, Collaboration, Technology Solutions, Change Management

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    cPanel: Configure, Manage & Optimize Websites

    Skills you'll gain: File Management, MySQL, Control Panels, Database Management, Web Servers, Email Automation, Server Administration, System Configuration, Data Storage, Web Analytics and SEO, Network Routing

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Ace the Salesforce Certified Tableau Data Analyst Exam

    Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration

    Intermediate · Course · 3 - 6 Months

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    SAS

    SAS Certification Practice Exams

    Skills you'll gain: Model Deployment, Logistic Regression, Probability & Statistics, Statistics, Model Evaluation, Classification And Regression Tree (CART)

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Customer Segmentation with K-Means: Model & Visualize

    Skills you'll gain: Customer Analysis, Statistical Visualization, Unsupervised Learning, Customer Insights, Correlation Analysis, Data Preprocessing, Pandas (Python Package), Heat Maps, Data Manipulation, Seaborn, Histogram, Scatter Plots, Matplotlib, Exploratory Data Analysis, Applied Machine Learning, Data Visualization Software

    Mixed · Course · 1 - 4 Weeks

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    LearnQuest

    Market Adaptation and Specialized Negotiation Skills

    Skills you'll gain: Legal Strategy, Business Ethics, Price Negotiation, Cultural Responsiveness, AI Personalization, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

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    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    R: Design & Evaluate Random Forests for Attrition

    Skills you'll gain: Model Evaluation, Data Preprocessing, Workforce Management, Advanced Analytics, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Splunk Knowledge Objects: Analyze & Visualize Data

    Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Python: Implement & Evaluate Random Forests for ML

    Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Applied Machine Learning, Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Classification Algorithms, Predictive Modeling, Data Analysis, Python Programming

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Processing and Exploration with NumPy & Pandas: Packt
  • 공급망금융 시장 및 핀테크 생태계: New York Institute of Finance
  • Smart Work Strategies for Improved Productivity: Packt
  • cPanel: Configure, Manage & Optimize Websites: EDUCBA
  • Ace the Salesforce Certified Tableau Data Analyst Exam: Packt
  • SAS Certification Practice Exams: SAS
  • Customer Segmentation with K-Means: Model & Visualize: EDUCBA
  • Market Adaptation and Specialized Negotiation Skills: LearnQuest
  • Engineering Probability and Statistics Part 2: Northeastern University
  • R: Design & Evaluate Random Forests for Attrition: EDUCBA

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