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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Agile Meets Design Thinking

    Skills you'll gain: Agile Product Development, User Story, Design Thinking, Agile Methodology, Agile Software Development, Product Design, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Sales Training, Market Analysis, Sales Process, Market Research, Competitive Intelligence, Customer Relationship Management, Negotiation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    117 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Industrial Biotechnology

    Skills you'll gain: Biotechnology, Sustainable Technologies, Process Engineering, Molecular Biology, Chemical Engineering, Sustainable Engineering, Life Sciences, Biochemistry, Pharmaceuticals, Biomedical Engineering, Materials science, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    Songwriting: Writing, Arranging, and Producing Music

    Skills you'll gain: Music Theory, Musical Composition, Music, Music Performance, File Management, Instrumental Music, Storytelling, Media Production, Automation, Writing, Editing, Technical Support, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Mix Implementation

    Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Framework for Data Collection and Analysis

    Skills you'll gain: Data Collection, Survey Creation, Research Design, Data Quality, Data Analysis, Data Validation, Sampling (Statistics), Data Management, Big Data, Statistical Methods

    4.2
    Rating, 4.2 out of 5 stars
    ·
    773 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    P

    Princeton University

    Algorithms, Part II

    Skills you'll gain: Graph Theory, Data Structures, Algorithms, Theoretical Computer Science, Operations Research, Computational Thinking, Computer Programming, Network Routing, Java Programming, Linear Algebra

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Meeting Investors' Goals

    Skills you'll gain: Portfolio Management, Investments, Business Ethics, Wealth Management, Behavioral Economics, Financial Market, Consumer Behaviour, Decision Making, Asset Management, Marketing Psychology, Market Dynamics, Finance, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Statistical Analysis with R for Public Health

    Skills you'll gain: Logistic Regression, Analytical Skills, Correlation Analysis, Regression Analysis, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, Data Analysis, R Programming, Descriptive Statistics, Statistical Modeling, Biostatistics, Model Evaluation, Exploratory Data Analysis, Statistical Analysis, R (Software), Statistics, Statistical Methods, Data Wrangling, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Management Consulting

    Skills you'll gain: Data Cleansing, Presentations, Consulting, Microsoft PowerPoint, Management Consulting, Executive Presence, Business Consulting, Benchmarking, Microsoft Excel, Storytelling, Sales Presentations, Data Storytelling, Proposal Development, Oral Expression, Business Research, Lean Six Sigma, Interviewing Skills, Six Sigma Methodology, Problem Solving, Consultative Approaches

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    How Did We Get Here?The Development of Analytics in Football

    Skills you'll gain: Analytics, Performance Analysis, Descriptive Analytics, Business Analytics, Data-Driven Decision-Making, Data Analysis, Media and Communications, Analysis, Predictive Analytics, Performance Measurement, Data Collection, Small Data, Big Data, Spatial Analysis, Research, Performance Reporting, Learning Styles, Innovation, Leadership, Communication

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Agile Meets Design Thinking: University of Virginia
  • B2B and Territory Sales Strategies and Techniques: Coursera
  • Industrial Biotechnology: University of Manchester
  • Songwriting: Writing, Arranging, and Producing Music: Berklee
  • Marketing Mix Implementation: IE Business School
  • Framework for Data Collection and Analysis: University of Maryland, College Park
  • Algorithms, Part II: Princeton University
  • Meeting Investors' Goals: University of Geneva
  • Statistical Analysis with R for Public Health: Imperial College London

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