• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Usar o BigQuery ML para inferĂȘncia

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Linear Algebra, Graph Theory, Statistical Software, Computational Logic, Integral Calculus, Matplotlib, Calculus, R Programming, Differential Equations, Data Visualization Software, Applied Mathematics, Statistical Visualization, Theoretical Computer Science, Logical Reasoning, Bayesian Statistics, Python Programming, Advanced Mathematics, Data Analysis, Mathematical Modeling, Numerical Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Probability, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Data Warehousing, Recurrent Neural Networks (RNNs), Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Leadership Studies, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Embedded Software, Control Systems, File Systems, Usability Testing, Internet Of Things, Embedded Systems, Human Computer Interaction

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • P

    Pontificia Universidad CatĂłlica de Chile

    MagĂ­ster en Salud PĂșblica Global

    Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Descriptive Analytics, Social Determinants Of Health, Healthcare Ethics, Biostatistics, Gerontology, Health Policy, Health Informatics, Digital Transformation, Cloud Security, Data Mining, Governance, Occupational Health, Leadership, Public Health, Object Oriented Programming (OOP), Analytical Skills, Program Evaluation, Health Systems

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    MaestrĂ­a en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Supervised Learning, Semantic Web, LangChain, Unsupervised Learning, Data Storytelling, Reinforcement Learning, Cloud-Native Computing, Natural Language Processing, Classification Algorithms, Biomedical Engineering, Site Reliability Engineering, Computer Vision, Project Risk Management, Artificial Intelligence, Linear Algebra, Generative AI, Cash Flows, Model Deployment, Control Systems

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Principios de ingenierĂ­a de software automatizada y ĂĄgil Certificado MasterTrackÂź

    Skills you'll gain: User Story, Version Control, Test Automation, Software Testing, Git (Version Control System), Software Architecture, Continuous Integration, Test Driven Development (TDD), Maintainability, Test Script Development, Acceptance Testing, Software Design, Regression Testing, Agile Methodology, Angular, Usability, Software Engineering, Web Content Accessibility Guidelines, Application Design, Software Design Patterns

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Google Cloud ă«ăŠă‘ă‚‹ç”Ÿæˆ AI ă‚’äœżç”šă—ăŸă‚Šă‚§ăƒ–ă‚”ă‚€ăƒˆăźăƒąăƒ€ăƒŠă‚€ă‚ŒăƒŒă‚·ăƒ§ăƒł

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1
428429430431

In summary, here are 10 of our most popular marketing analytics courses

  • Usar o BigQuery ML para inferĂȘncia: Google Cloud
  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • BSc Data Science: University of Huddersfield
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • MagĂ­ster en Salud PĂșblica Global: Pontificia Universidad CatĂłlica de Chile
  • MaestrĂ­a en Inteligencia Artificial: Universidad de los Andes
  • Principios de ingenierĂ­a de software automatizada y ĂĄgil Certificado MasterTrackÂź: Universidad de los Andes
  • Google Cloud ă«ăŠă‘ă‚‹ç”Ÿæˆ AI ă‚’äœżç”šă—ăŸă‚Šă‚§ăƒ–ă‚”ă‚€ăƒˆăźăƒąăƒ€ăƒŠă‚€ă‚ŒăƒŒă‚·ăƒ§ăƒł: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackÂź Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok