• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing

    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      The Marketing Plan

      Skills you'll gain: Marketing Planning, Business Planning, Marketing Strategies, Strategic Marketing, Marketing Management, Marketing Effectiveness, Product Marketing, Go To Market Strategy, Target Market, Marketing Analytics, Market Analysis, Profit and Loss (P&L) Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      481 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      Derivatives - Options & Futures

      Skills you'll gain: Derivatives, Futures Exchange, Financial Trading, Financial Market, Securities Trading, Risk Management, Market Analysis, Capital Markets, Investments, Technical Analysis, Equities, Market Dynamics, Profit and Loss (P&L) Management, Decision Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      238 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      IT Infrastructure and Emerging Trends

      Skills you'll gain: Cybersecurity, Cloud Computing, Cloud Services, IT Management, Information Technology, Technology Solutions, Technology Strategies, IT Infrastructure, Information Systems, Mobile Security, Emerging Technologies, Innovation, Management Information Systems, Blockchain

      4.8
      Rating, 4.8 out of 5 stars
      ·
      480 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      FinTech Foundations and Overview

      Skills you'll gain: FinTech, Financial Services, Banking Services, Banking, Mobile Banking, Analytics, Emerging Technologies, Finance, Payment Systems, Blockchain, Consumer Lending, Business Strategies, Entrepreneurship, Big Data, Digital Assets, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      532 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Channel Management and Retailing

      Skills you'll gain: Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, E-Commerce, Market Dynamics, Vendor Relationship Management, Growth Strategies, Cross-Channel Marketing, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Global Impact: Business Ethics

      Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Corporate Sustainability, Stakeholder Management, Cultural Sensitivity, Global Marketing, Decision Making, Cultural Diversity, International Relations, Corporate Strategy, Socioeconomics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      493 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Globalización, Crecimiento Económico y Estabilidad

      Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, International Finance, Policy Analysis, International Relations, Economic Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, World History, Policty Analysis, Research, and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      704 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Decentralized Finance (DeFi) Primitives

      Skills you'll gain: Blockchain, Loans, FinTech, Payment Systems, Key Management, Cryptography, Digital Assets, Market Liquidity, Financial Trading, Transaction Processing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      426 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft AI Product Manager

      Skills you'll gain: Competitive Analysis, Market Research, User Story, Product Roadmaps, Usability, Persona Development, Product Development, Market Analysis, New Product Development, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Business Research, User Experience Design, Product Quality (QA/QC), Quality Assurance, Product Strategy, Agile Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      20 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Entrepreneurship I: Laying the Foundation

      Skills you'll gain: Value Propositions, Entrepreneurship, Market Opportunities, Business Strategy, Market Analysis, Team Building, New Business Development, Ideation, Business Modeling, Business Development, Customer Analysis, Leadership

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Statistics Foundations

      Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Quantitative Research, Analytics, Descriptive Analytics, Time Series Analysis and Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      334 reviews

      Beginner · Course · 1 - 3 Months

    • T

      The State University of New York

      Exploring Emerging Technologies for Lifelong Learning and Success

      Skills you'll gain: Lifelong Learning, Growth Mindedness, Willingness To Learn, Personal Development, Critical Thinking, Emerging Technologies, Professional Development, Data Ethics, Learning Management Systems, Education Software and Technology, Safety and Security, Computer Security Awareness Training, Technology Solutions, Creativity, Digital Communications, Web Content Accessibility Guidelines, Collaboration, Communication

      4.3
      Rating, 4.3 out of 5 stars
      ·
      441 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to digital marketing

    digital marketing free
    digital marketing specialization
    digital marketing analytics
    digital marketing certification
    digital marketing specialist
    digital marketing strategy
    digital marketing institute
    digital marketing analytics in practice
    1…565758…276

    In summary, here are 10 of our most popular digital marketing courses

    • The Marketing Plan: IE Business School
    • Derivatives - Options & Futures: Interactive Brokers
    • IT Infrastructure and Emerging Trends: University of Minnesota
    • FinTech Foundations and Overview: The Hong Kong University of Science and Technology
    • Channel Management and Retailing : IE Business School
    • Global Impact: Business Ethics: University of Illinois Urbana-Champaign
    • Globalización, Crecimiento Económico y Estabilidad: IE Business School
    • Decentralized Finance (DeFi) Primitives: Duke University
    • Microsoft AI Product Manager: Microsoft
    • Entrepreneurship I: Laying the Foundation: University of Illinois Urbana-Champaign

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok