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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Coaching Skills for Managers

    Skills you'll gain: Employee Coaching, Coaching, Management Training And Development, Team Performance Management, Organizational Change, Expectation Management, Performance Management, Key Performance Indicators (KPIs), Accountability, Employee Performance Management, Professional Development, Leadership and Management, Team Management, People Development, Performance Analysis, Performance Measurement, Adaptability, Constructive Feedback, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Miracles of Human Language: An Introduction to Linguistics

    Skills you'll gain: Language Competency, Language Learning, Language Disorders, Anthropology, Multilingualism, English Language, Communication Disorders, Cultural Diversity, Oral Comprehension, Interviewing Skills, Vocabulary, Grammar, Cultural Sensitivity, Interpersonal Communications, Social Sciences, Sociology, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    E

    EDUCBA

    Implement RPA Bots for Social Media Monitoring

    Skills you'll gain: Robotic Process Automation, Social Media Management, Social Media, Social Media Marketing, Microsoft Excel, Brand Awareness, Automation, Market Analysis, Secure Coding, Process Design, Image Analysis, Data Import/Export, UI Components, Web Scraping, Verification And Validation, Debugging

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Leeds

    Data Science: Data Storytelling and Presentation Skills

    Skills you'll gain: Data Presentation, Data Storytelling, Technical Communication, Technical Writing, Data Literacy, Communication, Writing, Generative AI, Responsible AI

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content for AI Visibility

    Skills you'll gain: Digital Marketing, Search Engine Optimization, Keyword Research, ChatGPT, Content Development and Management, Web Content, Content Performance Analysis, Technical Writing, JSON

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze & Create AI-Driven Content Citations

    Skills you'll gain: Content Performance Analysis, Keyword Research, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Scheduling, Generative AI, Report Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Finding Problems Worth Solving

    Skills you'll gain: AI Enablement, Social Impact

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Campaign Management & Optimization

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Estrategia de Identidad de una Marca

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions

    4.9
    Rating, 4.9 out of 5 stars
    ·
    190 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

    Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Open Generative AI: Build with Open Models and Tools

    Skills you'll gain: Generative Model Architectures, Large Language Modeling, Generative AI, Model Deployment, Data Ethics, Data Validation, Data Cleansing, Image Quality, Data Preprocessing, Model Evaluation, AI Workflows, Transfer Learning, Data Quality, Text Mining, Open Source Technology, Image Analysis, Hugging Face, Data Collection, Cloud Computing, Cloud API

    Intermediate · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Coaching Skills for Managers: University of California, Davis
  • Miracles of Human Language: An Introduction to Linguistics: Universiteit Leiden
  • Implement RPA Bots for Social Media Monitoring: EDUCBA
  • Data Science: Data Storytelling and Presentation Skills: University of Leeds
  • Optimize Content for AI Visibility: Coursera
  • Analyze & Create AI-Driven Content Citations: Coursera
  • Finding Problems Worth Solving: Packt
  • Digital Campaign Management & Optimization: Coursera
  • Estrategia de Identidad de una Marca: Pontificia Universidad Católica del Perú
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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