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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Technical Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    815 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Agile Development

    Skills you'll gain: Usability Testing, Agile Product Development, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Customer Analysis, Analytics, Product Development, Business Analytics, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Ethics, Technology and Engineering

    Skills you'll gain: Ethical Standards And Conduct, Engineering Design Process, Business Ethics, Risking, Engineering Practices, Research, Value Engineering, Social Impact

    4.6
    Rating, 4.6 out of 5 stars
    ·
    822 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Agile Meets Design Thinking

    Skills you'll gain: Agile Product Development, User Story, Design Thinking, Agile Methodology, Agile Software Development, Product Design, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Human-Centered Design: an Introduction

    Skills you'll gain: Interaction Design, Usability, Human Centered Design, Mockups, Storyboarding, User Experience Design, Design Thinking, Prototyping, User Interface (UI) Design, User Research, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    High-Impact Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Financial Engineering and Risk Management

    Skills you'll gain: Portfolio Management, Derivatives, Financial Market, Securities (Finance), Investment Management, Asset Management, Credit Risk, Mortgage Loans, Mathematical Modeling, Applied Mathematics, Estimation, Capital Markets, Financial Modeling, Risk Modeling, Portfolio Risk, Regression Analysis, Market Liquidity, Futures Exchange, Risk Management, Actuarial Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    405 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship

    Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership, New Product Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI Technologies in Healthcare

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Jupyter, LLM Application, AI Product Strategy, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Decision Support Systems, Data Preprocessing, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    The Business of Health Care

    Skills you'll gain: People Management, Financial Reporting, Financial Acumen, Financial Data, Financial Statements, Social Determinants Of Health, Managed Care, Operations Management, Income Statement, Employee Performance Management, Financial Analysis, Leadership and Management, Health Systems, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Decision Making, Health Care Procedure and Regulation, Insurance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Motion Graphics, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Marketing Design, Instagram, Graphic Design, Layout Design, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • The Business of Product Management I: Advancing Women in Tech
  • Agile Development: University of Virginia
  • Ethics, Technology and Engineering : Eindhoven University of Technology
  • Agile Meets Design Thinking: University of Virginia
  • Human-Centered Design: an Introduction: University of California San Diego
  • High-Impact Business Writing: University of California, Irvine
  • Financial Engineering and Risk Management: Columbia University
  • Innovation: From Creativity to Entrepreneurship: University of Illinois Urbana-Champaign
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • AI Technologies in Healthcare: SkillUp

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Social Media Marketing (9)
Brand Management (7)

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