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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • G

      Google Cloud

      Planning for a Google Workspace Deployment - Français

      Skills you'll gain: Data Migration, Change Management, Google Workspace, Organizational Change, User Provisioning, Application Deployment, Enterprise Application Management, Cloud Computing, End User Training and Support, Systems Integration, Employee Training

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      L

      LearnKartS

      Email Etiquette

      Skills you'll gain: Business Correspondence, Business Writing, Business Communication, Writing, Professionalism, ChatGPT, Proofreading, Communication, Time Management, Cultural Sensitivity

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Getting Started with Amazon DocumentDB (with MongoDB compatibility)

      Skills you'll gain: Amazon Web Services, MongoDB, NoSQL, Cloud-Based Integration, Cloud Applications, Operational Databases

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      Networking in Google Cloud: Load Balancing - Português

      Skills you'll gain: Load Balancing, Hybrid Cloud Computing, Cloud Security, Cloud Platforms, Cloud Management, Network Performance Management, Network Routing, Servers

      Intermediate · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Gemini for Security Engineers - 简体中文

      Skills you'll gain: Google Cloud Platform, Application Deployment, Cloud Security, Generative AI, Cloud Management, Security Engineering, Vulnerability Assessments

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Gemini for Network Engineers - 한국어

      Skills you'll gain: Prompt Engineering, Google Cloud Platform, Network Planning And Design, Virtual Private Networks (VPN), Generative AI, Virtual Machines, Cloud Management, Network Engineering

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      Networking in Google Cloud: Network Security - Español

      Skills you'll gain: Distributed Denial-Of-Service (DDoS) Attacks, Network Security, Cloud Security, Proxy Servers, Google Cloud Platform, Firewall, Infrastructure Security, Network Monitoring, Intrusion Detection and Prevention, Threat Detection, Identity and Access Management

      Intermediate · Course · 1 - 3 Months

    • G

      Google Cloud

      Gemini in Google Drive - Português Brasileiro

      Skills you'll gain: Google Workspace, Generative AI, Prompt Engineering, File Management, Document Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      Networking in Google Cloud: Fundamentals - 日本語版

      Skills you'll gain: Network Monitoring, Google Cloud Platform, Virtual Private Networks (VPN), Network Troubleshooting, Cloud Infrastructure, Computer Networking, Network Infrastructure, Network Performance Management, Virtual Machines, Network Analysis, Load Balancing

      Intermediate · Course · 1 - 3 Months

    • G

      Google Cloud

      Google Cloud Customer Care Fundamentals - Bahasa Indonesia

      Skills you'll gain: Product Support, Help Desk Support, Cloud Management, Technical Support, Service Level, Technical Communication, Cloud Services, Issue Tracking, Data Loss Prevention

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Google Workspace Security - Português Brasileiro

      Skills you'll gain: Single Sign-On (SSO), Lightweight Directory Access Protocols, Security Assertion Markup Language (SAML), Authentications, Google Workspace, Application Security, OAuth, Cloud Security, Security Management, User Accounts, Identity and Access Management, Threat Detection, Multi-Factor Authentication, Application Programming Interface (API)

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Work with Gemini Models in BigQuery - 繁體中文

      Skills you'll gain: Generative AI, Google Cloud Platform, Big Data, Customer Relationship Management, SQL, Business Modeling, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Natural Language Processing

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular brand management courses

    • Planning for a Google Workspace Deployment - Français: Google Cloud
    • Email Etiquette: LearnKartS
    • Getting Started with Amazon DocumentDB (with MongoDB compatibility): Amazon Web Services
    • Networking in Google Cloud: Load Balancing - Português: Google Cloud
    • Gemini for Security Engineers - 简体中文: Google Cloud
    • Gemini for Network Engineers - 한국어: Google Cloud
    • Networking in Google Cloud: Network Security - Español: Google Cloud
    • Gemini in Google Drive - Português Brasileiro : Google Cloud
    • Networking in Google Cloud: Fundamentals - 日本語版: Google Cloud
    • Google Cloud Customer Care Fundamentals - Bahasa Indonesia: Google Cloud

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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