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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    L

    Lund University

    AI, Business & the Future of Work

    Skills you'll gain: AI Product Strategy, Organizational Strategy, Artificial Intelligence, Business Transformation, Business Risk Management, Digital Transformation, Thought Leadership, Interviewing Skills, Human Machine Interfaces, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
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    2.4K reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Consumer and Producer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Cost Accounting, Consumer Behaviour, Tax, Price Negotiation, Resource Allocation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    2.5K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    C

    California Institute of the Arts

    Web Design: Strategy and Information Architecture

    Skills you'll gain: Information Architecture, Persona (User Experience), UI/UX Strategy, Web Design, User Experience, Wireframing, User Research, User Centered Design, Mockups, Usability Testing, Requirements Analysis, Target Audience, Agile Methodology

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Intermediate · Course · 1 - 3 Months

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    E

    EDUCBA

    Analyze Advanced Data Using Minitab Regression Models

    Skills you'll gain: Classification And Regression Tree (CART), Minitab, Decision Tree Learning, Regression Analysis, Predictive Modeling, Statistical Modeling, Business Analytics, Advanced Analytics, Logistic Regression, Data-Driven Decision-Making, Scatter Plots, Plot (Graphics), Model Evaluation, Exploratory Data Analysis, Statistical Analysis, Case Studies, Responsible AI

    Mixed · Course · 1 - 4 Weeks

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    U

    University of California, Davis

    Content Marketing

    Skills you'll gain: Content Marketing, Content Performance Analysis, Marketing Strategy and Techniques, Key Performance Indicators (KPIs), Search Engine Optimization, Strategic Marketing, Content Creation, Marketing Channel, Customer Insights, Writing, Marketing Analytics, Web Analytics and SEO, Social Media Campaigns, Scalability, Customer Engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Content Management

    4.5
    Rating, 4.5 out of 5 stars
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    5.4K reviews

    Intermediate · Specialization · 3 - 6 Months

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    S

    Stanford University

    Introduction to Clinical Data

    Skills you'll gain: Feature Engineering, Data Ethics, Clinical Research, Clinical Data Management, Health Informatics, Clinical Research Ethics, Unstructured Data, Health Care, Data Mining, Electronic Medical Record, Data Transformation, Data Collection, Data Preprocessing, Text Mining, Medical Imaging

    4.7
    Rating, 4.7 out of 5 stars
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    496 reviews

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Modal Analysis in Mechanical Structures

    Skills you'll gain: Vibrations, Engineering Analysis, Finite Element Methods, Mechanical Design, Structural Analysis, Mechanical Engineering, Simulations, Business Modeling, Technical Analysis, Technical Design

    Intermediate · Course · 1 - 4 Weeks

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    U

    Universidad de los Andes

    Programa en Desarrollo de nuevas empresas

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, Entrepreneurial Finance, Financial Analysis, Target Market, New Business Development, Entrepreneurship, Team Building, New Product Development, Business Planning, Product Development, Leadership Development, Promotional Strategies, Business Marketing, Revenue Forecasting, Profit and Loss (P&L) Management, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Specialization · 3 - 6 Months

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    E

    EDUCBA

    AI for Business Ethics & Financial Strategy Mastery

    Skills you'll gain: Data Ethics, Financial Modeling, Responsible AI, AI Security, Financial Forecasting, Financial Statements, Depreciation, Business Ethics, Balance Sheet, Capital Budgeting, Artificial Intelligence, Strategic Decision-Making, Data Management, Information Privacy, Financial Analysis, Excel Formulas, Ethical Standards And Conduct, Finance, Business Strategy, Business

    Beginner · Specialization · 3 - 6 Months

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    C

    CertNexus

    GenAIBIZ: Making Generative AI Work for Your Business

    Skills you'll gain: Generative Model Architectures, Generative AI, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Data Strategy, Data Ethics, Artificial Neural Networks, Process Improvement, Process Improvement and Optimization, Cloud Computing, Operational Efficiency, Process Optimization, Big Data, Customer Service, Natural Language Processing, User Experience, Marketing

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Think Again I: How to Understand Arguments

    Skills you'll gain: Persuasive Communication, Research, Writing, Oral Expression

    4.6
    Rating, 4.6 out of 5 stars
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    3.1K reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Washington

    Computational Neuroscience

    Skills you'll gain: Supervised Learning, Network Model, Matlab, Machine Learning Algorithms, Artificial Neural Networks, Neurology, Computer Science, Reinforcement Learning, Computational Thinking, Bioinformatics, Mathematical Modeling, Physiology, Recurrent Neural Networks (RNNs), Biology, Linear Algebra, Statistical Methods, Information Architecture, Differential Equations, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
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    1.1K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • AI, Business & the Future of Work: Lund University
  • Firm Level Economics: Consumer and Producer Behavior: University of Illinois Urbana-Champaign
  • Web Design: Strategy and Information Architecture: California Institute of the Arts
  • Analyze Advanced Data Using Minitab Regression Models: EDUCBA
  • Content Marketing: University of California, Davis
  • Introduction to Clinical Data: Stanford University
  • Modal Analysis in Mechanical Structures: Coursera
  • Programa en Desarrollo de nuevas empresas: Universidad de los Andes
  • AI for Business Ethics & Financial Strategy Mastery: EDUCBA
  • GenAIBIZ: Making Generative AI Work for Your Business: CertNexus

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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