• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing

    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Create video, audio and infographics for online learning

      Skills you'll gain: Video Production, Infographics, Multimedia, Peer Review, Content Creation, Constructive Feedback, Design Thinking, Media Production, Design, Storytelling, Scripting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      97 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Strategy Capstone Project

      Skills you'll gain: Market Research, Market Analysis, Peer Review, Marketing Planning, Marketing Management, Strategic Marketing, Customer Analysis, Hospitality Management, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Effectiveness, Plan Execution, Target Market, Competitive Analysis, Product Marketing, Business

      4.7
      Rating, 4.7 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SAS

      The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats

      Skills you'll gain: Predictive Modeling, Predictive Analytics, Data Ethics, Data-Driven Decision-Making, Machine Learning, Applied Machine Learning, Business Ethics, Decision Tree Learning, Business Analytics, Artificial Intelligence, Performance Analysis, Social Justice

      4.8
      Rating, 4.8 out of 5 stars
      ·
      148 reviews

      Beginner · Course · 1 - 3 Months

    • E

      ESSEC Business School

      L'avenir de la décision : connaître et agir en complexité

      Skills you'll gain: Socioeconomics, Organizational Effectiveness, Complex Problem Solving, Organizational Change, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Forecasting, Digital Transformation, Innovation, Technology Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      382 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Internet of Things: Communication Technologies

      Skills you'll gain: Session Initiation Protocols, Android Development, Android Studio, Internet Of Things, Network Protocols, Telecommunications, Wireless Networks, Mobile Development, Digital Communications, Application Development, Embedded Systems, Open Source Technology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      499 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

      Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Marketing Automation, Generative AI

      4
      Rating, 4 out of 5 stars
      ·
      48 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: Step 1 - Think Like a High-Performer

      Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, General Sales Practices, Rapport Building, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 3 Months

    • I

      Intel

      Intel® Network Academy - Network Transformation 101

      Skills you'll gain: Software-Defined Networking, Computer Networking, Network Infrastructure, Infrastructure Architecture, Network Architecture, General Networking, Virtualization, Virtualization and Virtual Machines, Digital Transformation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      496 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Marketing Strategies, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content, Customer experience improvement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      112 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Scrimba

      Learn HTML and CSS

      Skills you'll gain: Hypertext Markup Language (HTML), Cascading Style Sheets (CSS), HTML and CSS, Web Development Tools, Web Development, Web Design, Development Environment, Responsive Web Design, Interactive Design, GitHub, Application Deployment, Typography

      4.6
      Rating, 4.6 out of 5 stars
      ·
      99 reviews

      Beginner · Course · 3 - 6 Months

    • Status: Free
      Free
      U

      Universitat Pompeu Fabra of Barcelona

      Audio Signal Processing for Music Applications

      Skills you'll gain: Music, Music Theory, Open Source Technology, Data Analysis Software, Python Programming, NumPy, Numerical Analysis, Computer Programming Tools

      4.8
      Rating, 4.8 out of 5 stars
      ·
      292 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Inglés Empresarial: el márketing y ventas

      Skills you'll gain: Sales Presentations, Graphic Design, Brainstorming, Verbal Communication Skills, Presentations, Communication, Marketing Materials, English Language, Advertising, Advertising Sales, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Business Communication, Business Marketing, Communication Strategies, Marketing, Professional Networking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      323 reviews

      Intermediate · Course · 1 - 3 Months

    Searches related to digital marketing

    digital marketing specialization
    digital marketing analytics
    digital marketing free
    digital marketing certification
    digital marketing specialist
    digital marketing strategy
    digital marketing institute
    digital marketing analytics in practice
    1…868788…280

    In summary, here are 10 of our most popular digital marketing courses

    • Create video, audio and infographics for online learning : Macquarie University
    • Marketing Strategy Capstone Project: IE Business School
    • The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats: SAS
    • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
    • Internet of Things: Communication Technologies: University of California San Diego
    • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera Instructor Network
    • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
    • Intel® Network Academy - Network Transformation 101: Intel
    • Strategies for Converting and Retaining Customers Online: University of California, Irvine
    • Learn HTML and CSS: Scrimba

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok