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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    ChatGPT and AI for Accountants

    Skills you'll gain: Responsible AI, Fraud detection, Accounting Software, ChatGPT, Data-Driven Decision-Making, Management Accounting, Tax Compliance, Tax Management, Accounting, Real Time Data, Auditing, Financial Data, Financial Analysis, Ethical Standards And Conduct, Artificial Intelligence, Practice Management, Financial Forecasting, Anomaly Detection, Predictive Analytics, Generative AI

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Canva pour les débutants

    Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic Design, Graphic and Visual Design, Content Creation, Design, User Accounts, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, Selling Techniques, Sales Process, Customer Relationship Management, Sales Presentations, Verbal Communication Skills, Product Knowledge, Sales Prospecting, Microsoft Copilot, Sales Enablement, Communication, Sales Strategy, Sales, Data Quality, Calendar Management, Business Process Automation, AI Personalization, Prospecting and Qualification, AI Enablement, Workflow Management

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The Data Scientist’s Toolbox

    Skills you'll gain: Rmarkdown, Version Control, Data Science, R (Software), GitHub, Data Literacy, Data Analysis, R Programming, Statistical Programming, Exploratory Data Analysis, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundamentals of Visualization with Tableau

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Literacy, Data Ethics, Data Storytelling, Visualization (Computer Graphics), Dashboard, Tableau Software, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get Started with Canva

    Skills you'll gain: Multimedia, Canva (Software), Animations, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Graphic and Visual Design, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    274 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Technology, Influence & Sustained Success in Modern Sales

    Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Process, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Influencing, Consultative Approaches, Account Strategy, Customer Relationship Management, Performance Analysis, Continuous Improvement Process, Customer Success Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Inglés Empresarial

    Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Telephone Skills, Business Communication, Advertising, Business Correspondence, Business Planning, Financial Analysis, New Product Development, Communication, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    مبادئ التسويق على وسائل التواصل الاجتماعي

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Instagram, Facebook, Brand Awareness, Marketing, Content Marketing, Marketing Strategy and Techniques, Marketing Analytics, Web Analytics, Drive Engagement, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Customer Relationship Management: Starweaver
  • ChatGPT and AI for Accountants: Packt
  • Canva pour les débutants: Coursera
  • Microsoft Sales Toolkit with Generative AI: Microsoft
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • The Data Scientist’s Toolbox: Johns Hopkins University
  • Pricing Strategy: IE Business School
  • Fundamentals of Visualization with Tableau: University of California, Davis
  • Get Started with Canva: Coursera
  • Technology, Influence & Sustained Success in Modern Sales: LearnQuest

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Analytics (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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