AP
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I liked the course. The basics of marketing are well presented.
DR
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Excellent course with very useful contents. Professor gives excellent examples
By Anis C
•Sep 27, 2020
Excellent
By Fabio A d S
•Oct 17, 2017
Wonderful
By Jose M R M
•Mar 31, 2017
Very Good
By Javier C L
•Jul 21, 2016
Very good
By Rishika C
•Mar 9, 2022
Loved it
By Badal K S
•Apr 2, 2019
Awesome
By PROMISE O
•Dec 10, 2021
superb
By Gayathri
•Jun 15, 2022
good
By CHINTANKUMAR C
•Apr 15, 2022
good
By Mona A A
•Jun 12, 2021
good
By Bhumika. P
•Oct 24, 2020
Good
By Christopher D
•Aug 8, 2017
Overall excellent course for introducing laymen to marketing (I thought the course was better than Wharton's marketing fundamentals--Wharton's was too academic and highfalutin for laymen). I do have a business degree, but I think that these type of courses should be approachable to everyone; for this, I thought IESE did a better job.
The intro and outro music every 5 minutes is unnecessary and annoying I thought, it wastes time. Plus, when playing the videos, the music was way louder, so every few minutes I needed to adjust the volume.
By Daniel S R
•Sep 6, 2019
I liked the content of this course. I found it useful.
However, I missed some readable material, as in previous IESE courses, I would like to have some documentation to read on parallel with the videos. It may be a pdf, ppt, etc.
By Alberto P
•Jun 4, 2020
Me parece un curso muy completo, bien estructurado y correctamente explicado, en el que hay un buen equilibrio entre la parte teórica y la parte práctica con bastantes y variados ejemplos. Enhorabuena IESE por otro gran curso!
By Shivani g
•Sep 13, 2020
I have learned a lot. Thanks to coursera, I have got the opportunity to have access to the knowledge shared by IESE. THANK YOU !!
By Patrick A
•Feb 21, 2022
I learned some basics. Interesting during this course was to have concrete examples to analyse.
By Laureen S
•Oct 11, 2016
the course outline really equips an individual on how marketing is a core part of business
By Mario E A
•May 26, 2020
Muy buen curso, bien estructurado, ideas claras, ejemplos didácticos y buen profesor.
By Bhuvanesh K P
•Nov 30, 2020
Good course with bunch of examples to understand the concepts clearly.
By Ahmed B
•Jan 1, 2018
Thank you professor.
Thank you IESE School.
Thank you Coursera.
By Ricardo H G
•Nov 19, 2020
Muy buen curso para entender los fundamentos del marketing
By Julio A V C
•Nov 10, 2018
It was a kind of confuse and lack of bibliography.
By JOSEPH S K m
•Apr 28, 2022
4 Stars
The course is good and more practical
By Ali M A
•May 10, 2021
very good learned a lot of new things
By Vijay K J
•Jul 13, 2020
Insightful course.