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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
16,911 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

MS

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This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

DR

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A thought provoking course which highlights the benefits of modern digital tools and applies them to marketing theory and how digital tools are changing the landscape of marketing. Highly recommend!

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4226 - 4250 of 5,328 Reviews for Marketing in a Digital World

By Rohit .

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Jan 21, 2023

BEST

By Imon B

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Jan 18, 2023

best

By Maxamed C

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Oct 24, 2022

Good

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Jul 31, 2022

good

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May 31, 2022

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Mar 24, 2022

good

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Mar 17, 2022

good

By PHAM T M L

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Feb 7, 2022

very

By Huynh T C T

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Jan 14, 2022

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By HOANG T T

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Nov 14, 2021

very

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Nov 14, 2021

very

By AYLALE G

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Oct 26, 2021

good

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Sep 25, 2021

good

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good

By RISHIKESAN J

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Aug 16, 2021

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By Trung L H

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Jul 30, 2021

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Jun 29, 2021

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May 31, 2021

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By Shreya S

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May 20, 2021

Best

By Nandani Y

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May 15, 2021

good

By Meghna G

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May 7, 2021

good