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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

4.6
stars
10,037 ratings

About the Course

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google. You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!...

Top reviews

AP

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It was a great introductory course. However, a little hands-on option would have been great. Thank you to the instructor and the whole team behind the course for your effort and excellent outcomes.

WB

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I really enjoyed the "Introduction to Search Engine Optimization" course. It brings a good overview of the basics, and I was very impressed with the number of extra materials provided. Thank you!

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1926 - 1950 of 2,641 Reviews for Introduction to Google SEO

By ANSH T

Jul 30, 2020

nice

By Anik M

Jul 26, 2020

good

By Debabrata B

Jul 15, 2020

Nice

By Vimonisha.a

Jun 30, 2020

good

By AMJITH S

Jun 19, 2020

Easy

By Mona A A

Jun 16, 2020

GOOD

By Nusrat j T

Jun 5, 2020

nice

By Farah F O

Apr 16, 2020

best

By bommithi s

Aug 14, 2019

good

By Rajdeep P

Jul 28, 2018

Good

By Eli A

Jul 2, 2017

Good

By Omkar G

Apr 26, 2017

good

By 杨星玉

Mar 25, 2016

Good

By Kelvin Y

Feb 16, 2016

GOOD

By nhathhse160858

Sep 22, 2022

ok

By Divyanshu D

May 1, 2021

wow

By jhankar S D

Aug 6, 2020

Its

By Theo S

Jan 31, 2021

hi

By Nelly A

Jan 16, 2022

x

By Shaun S

Sep 19, 2016

G

By Michael F

Apr 8, 2016

E

By Marty S

Feb 22, 2016

w

By Jason T

Jan 8, 2020

I know this is an introductory course, and it offered a good high level overview of SEO, but it seems a little too high level for someone wanting to really understand how SEO works. For someone completely new to SEO, it leaves a lot of unanswered questions. Maybe this is by design so that more advanced courses will be taken, but I think providing a bit more detail and case study of the topics presented in the course would go a long way to making this a great course. For example, include different website comparisons for topics like websites with good keyword use, versus bad keyword use, show a site that effectively used back-linking versus one that did not, what did the good site do differently (both in theory and technically speaking), show a well braded website that pulls together many of the concepts versus one that is not, deconstruct a few websites and show how the concepts work, and how to implement the concepts presented. For a intro course, it wouldn’t have to be detailed-that can come later, but having some real world examples would really help the concepts to stick. That said, if you just want a better perfunctory understanding of SEO, this course does that well!

By Lucyna W

Jan 30, 2020

Overall I found the course insightful. Starting from revision of what jobs can one consider having expertise in SEO was an interesting idea of the course designers, but I personally liked it. The following part on the history of internet was also great, as I never really gave much thought to the beginnings. SEO best practices was probably the part that I kind of expected the course to start with, but it was nice to have the perspectives set in place before diving into more technical aspects.

At times I found the videos quite fast and some terms I needed to check additionally to better understand what it is about. The extra reads and videos were very nice and helpful. I must say that the tests were not always as easy I would have expected from the course material and they did require some thought.

I think that if someone has own web and just wants to get to know some basics on how to make it rank a bit better, probably focusing on week 3 and 4, especially extra materials, will be most beneficial.

By Habibur R

May 16, 2020

This course was a great overview of SEO in a nutshell. This is a good part of it.Also, there were a bit of technical tools which can be used for understanding the SEO a bit intensified than others. Next I became aware of the history of SEO. Also came to know that it needs a lot of reading regarding different niche we will work on. Such as, if I work for a lubricant company, I have to be highly aware of users that what they search for also I should know all pros and cons of lubricant industry regarding economical aspects to perform the SEO tactics in ethical formation. Besides this course helped me to understand the precise designation of the career in this field of work. Overall, this course was very consistent about its topics. Mostly I liked the course as it is totally related to excessive studies, psychological strategies and tactics. Which helped me the most to complete this course with great enthusiasm. Hope other courses will be more exciting with more technical and triggering points.