Microsoft
Generative AI for Marketers Specialization

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Microsoft

Generative AI for Marketers Specialization

Unlock your AI-powered efficiency and innovation. Elevate your marketing game! Copilot supercharges creativity, automates tasks, and delivers data-driven insights. Learn to dominate the digital landscape.

 Microsoft

Instructor: Microsoft

2,027 already enrolled

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Get in-depth knowledge of a subject
4.7

(24 reviews)

Beginner level

Recommended experience

1 month
at 5 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.7

(24 reviews)

Beginner level

Recommended experience

1 month
at 5 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply Microsoft Copilot’s capabilities in your marketing organization to improve marketing strategy and shape the customer journey.

  • Unleash the power of data: Deepen customer understanding and precision targeting with AI.

  • Refine your knowledge of GenAI in competitive marketing  environments.

  • Craft captivating content: Design marketing materials that resonate with your audience using Copilot.

Details to know

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Taught in English

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  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Microsoft

Specialization - 3 course series

What you'll learn

Skills you'll gain

Category: Competitive Analysis
Category: Microsoft Copilot
Category: Prompt Engineering
Category: Generative AI
Category: Market Research
Category: Customer experience improvement
Category: Marketing Planning
Category: Marketing Strategies
Category: Performance Reporting
Category: Marketing Analytics
Category: Marketing Channel
Category: Marketing
Category: Customer Analysis
Category: Marketing Design
Category: Strategic Marketing
Category: Customer Retention
Category: Artificial Intelligence

What you'll learn

Skills you'll gain

Category: Microsoft Copilot
Category: Search Engine Optimization
Category: Persona Development
Category: Customer Analysis
Category: Social Media Marketing
Category: Customer Insights
Category: Data Import/Export
Category: Search Engine Marketing
Category: Marketing
Category: Report Writing
Category: Generative AI Agents
Category: Marketing Analytics
Category: Prompt Engineering

What you'll learn

Skills you'll gain

Category: Content Creation
Category: Microsoft Copilot
Category: Content Strategy
Category: Brainstorming
Category: Social Media Content
Category: Paid media
Category: Search Engine Optimization
Category: Ideation
Category: Content Performance Analysis
Category: Personalized Service
Category: Generative AI Agents
Category: Content Marketing
Category: Marketing

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Instructor

 Microsoft
229 Courses1,607,928 learners

Offered by

Microsoft

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